Senior Marketing Cloud Analyst: Template & Journey Expert

INSPYR Solutions; Merrifield (VA); On-site; USD 80,000 - 100,000; Part time

Job summary

A leading technology solutions provider is seeking a Business Systems Analyst in Merrifield, VA. The candidate will utilize Salesforce Marketing Cloud and Adobe Experience Cloud to develop and modify transactional templates across multiple channels. Responsibilities include implementing personalization variables, validating data mappings, and supporting send configurations. Strong collaboration and analytical skills are essential for optimizing business processes.

Qualifications

• Hands-on experience with Salesforce Marketing Cloud and Adobe Experience Cloud.
• Experience in developing/modifying transactional email, push, SMS, and Letter templates.
• Familiarity with validating Data Extension mappings.
• Strong analytical skills to implement technology solutions.

Responsibilities

• Develop/modify transactional email, push, SMS, and Letter templates.
• Implement personalization variables and validate Data Extension mappings.
• Support journey/triggered send configuration and testing.
• Align backend templates with business workflows.
• Analyze systems and data for technology solutions.

Skills

Salesforce Marketing Cloud

Adobe Experience Cloud

AMPScript basics

Cross-team collaboration

Analytical skills

Job description

A leading technology solutions provider is seeking a Business Systems Analyst in Merrifield, VA. The candidate will utilize Salesforce Marketing Cloud and Adobe Experience Cloud to develop and modify transactional templates across multiple channels. Responsibilities include implementing personalization variables, validating data mappings, and supporting send configurations. Strong collaboration and analytical skills are essential for optimizing business processes.