Business Systems Analyst (Marketing)

INSPYR Solutions; Merrifield (VA); Vor Ort; USD 80.000 - 100.000; Teilzeit

Zusammenfassung

A leading technology solutions provider is seeking a Business Systems Analyst in Merrifield, VA. The candidate will utilize Salesforce Marketing Cloud and Adobe Experience Cloud to develop and modify transactional templates across multiple channels. Responsibilities include implementing personalization variables, validating data mappings, and supporting send configurations. Strong collaboration and analytical skills are essential for optimizing business processes.

Qualifikationen

• Hands-on experience with Salesforce Marketing Cloud and Adobe Experience Cloud.
• Experience in developing/modifying transactional email, push, SMS, and Letter templates.
• Familiarity with validating Data Extension mappings.
• Strong analytical skills to implement technology solutions.

Aufgaben

• Develop/modify transactional email, push, SMS, and Letter templates.
• Implement personalization variables and validate Data Extension mappings.
• Support journey/triggered send configuration and testing.
• Align backend templates with business workflows.
• Analyze systems and data for technology solutions.

Kenntnisse

Salesforce Marketing Cloud

Adobe Experience Cloud

AMPScript basics

Cross-team collaboration

Analytical skills

Jobbeschreibung

Overview

The DNS team is seeking a Business Systems Analyst with hands-on Salesforce Marketing Cloud and Adobe Experience Cloud experience to develop/modify transactional email/push/SMS/Letter templates, implement personalization variables (AMPScript basics), validate Data Extension mappings, and support journey/triggered send configuration, testing, and monitoring. SMS/Push exposure and comfort reading simple API specs are nice-to-have. This role involves coordinating across teams to ensure backend templates align with business workflows, analyzing systems and data, and implementing technology solutions that enhance business processes.

Responsibilities

• Develop/modify transactional email, push, SMS, and Letter templates using Salesforce Marketing Cloud and Adobe Experience Cloud.
• Implement personalization variables (AMPScript basics).
• Validate Data Extension mappings and ensure data integrity.
• Support journey/triggered send configuration, testing, and monitoring.
• Coordinate across teams to align backend templates with business workflows.
• Analyze systems and data to implement technology solutions that enhance business processes.

Qualifications

• Hands-on Salesforce Marketing Cloud and Adobe Experience Cloud experience.
• Experience developing/modifying transactional templates across channels (email, push, SMS, letters).
• Familiarity with AMPScript basics.
• Experience validating Data Extension mappings.
• Experience supporting journey/triggered sends, configuration, testing, and monitoring.
• Nice-to-have: SMS/Push exposure and ability to read simple API specifications.
• Strong cross-team collaboration and analytical skills to align templates with business workflows.

Job Details

• Seniority level: Mid-Senior level
• Employment type: Contract
• Location: Vienna, VA