Senior Marketing Campaigns Lead – Small & Micro Biz

JP Morgan Chase; Columbus (OH); Presencial; USD 90 000 - 120 000; Tempo integral

Resumo da oferta

JP Morgan Chase is seeking a Marketing Execution Senior Associate within Business Banking Engagement Marketing to plan, develop, execute, and optimize integrated campaigns for Chase Business Banking.

This role focuses on Money Movement and Small/Micro segment initiatives, partnering across strategy, product, analytics, channels, and creative to deliver relevant client experiences and measurable business results.

Qualificações

• 4+ years of experience in marketing execution, campaign management, or related field.
• Experience independently managing multi-channel campaigns from brief to launch and optimization.
• Strong project management skills for complex workstreams and multiple stakeholders.
• Proven ability to influence and collaborate across cross-functional teams.
• Strong written and verbal communication with attention to detail.
• Analytical mindset using campaign data to inform decisions.

Responsabilidades

• Independently manage campaign workstreams that encourage Small and Micro business clients to deepen their relationship with Chase and adopt behaviors that support primacy.
• Lead end-to-end execution of integrated marketing campaigns supporting primacy offers, money movement, relationship deepening, and priority Small/Micro segment initiatives.
• Translate marketing strategies into campaign plans, briefs, requirements, timelines, and channel deliverables across email, digital, banker, and owned placements.
• Partner with strategy leads, product teams, analytics, audience management, channel owners, and creative partners to develop differentiated offers and client experiences.
• Manage offer-related execution activities, including audience and eligibility requirements, offer messaging, fulfillment communications, disclosures, testing plans, and launch readiness.
• Drive cross-functional reviews with Legal, Risk, Controls, Compliance, and other partners to identify and resolve issues affecting timing or quality.
• Use client, campaign, and segment insights to inform targeting, personalization, test design, and optimization for Small and Micro audiences.
• Monitor milestones, dependencies, budgets, and performance; provide status updates and elevate risks to keep work on schedule.
• Review campaign results and partner with analytics to identify learnings and improve future offers and engagement.
• Contribute to annual planning and roadmap development by bringing execution expertise and client perspective to improve processes.

Conhecimentos

Campaign management

Marketing execution

Cross-functional collaboration

Project management

Strategic planning

Communication skills

Data analysis

Descrição da oferta de emprego

JP Morgan Chase is seeking a Marketing Execution Senior Associate within Business Banking Engagement Marketing to plan, develop, execute, and optimize integrated campaigns for Chase Business Banking.

This role focuses on Money Movement and Small/Micro segment initiatives, partnering across strategy, product, analytics, channels, and creative to deliver relevant client experiences and measurable business results.