Senior Marketing Analyst (Rocket Travel by Agoda)

Rocket Travel by Agoda; Illinois; On-site; USD 110,000 - 138,000; Full time

Benefits offered by this job

401k with match

Flexible vacation time

Health insurance

Dental insurance

Maternity and paternity benefits

Annual bonus eligibility

Job summary

A travel technology company is seeking a Senior Marketing Analyst who will work on marketing guidance and support for partners of its travel platform. The role involves developing marketing strategies, analyzing data to uncover growth opportunities, and collaborating with internal teams to ensure aligned initiatives. Candidates should have at least 5 years of experience in marketing, preferably in e-commerce, travel, or SaaS, along with strong analytical skills and a relevant Bachelor's degree. This role offers a competitive salary and comprehensive benefits.

Qualifications

• 5 years of relevant marketing experience.
• Strong analytical skills with the ability to dissect data.
• Ability to handle conversations with stakeholders and influence decisions.

Responsibilities

• Understand partners’ business models and provide marketing strategies.
• Analyze data to uncover trends and opportunities.
• Guide partners to adopt strategies aligning with business objectives.
• Maximize contribution margin and ROI while ensuring partner satisfaction.
• Collaborate with internal teams to ensure alignment.

Skills

Marketing strategy

Data analysis

Communication

Consultative role experience

SQL

Education

Bachelor’s degree in Marketing, Business Administration, Economics, or related field

MBA preferred

Job description

About The Role

We are looking for a dynamic and versatile Senior Marketing Analyst who will focus on marketing guidance and support for our white label travel platform partners. This is a strategic role where you will work closely with our Partner Managers, Product Owners and the larger Marketing team to understand the partners’ needs, advise them on impactful marketing initiatives, and drive the growth of the platform.

Key Responsibilities

• Marketing Strategy and Execution: Understand the partners’ business models and goals and provide expert advice on the best marketing strategies to achieve growth. Recommend initiatives to optimize campaigns and enhance platform performance for end-users.
• Data-Driven Insights: Analyze large datasets to uncover trends and opportunities, delivering actionable insights that inform marketing strategies. Regularly monitor platform performance and recommend optimizations based on data findings.
• Influencing Decision-Making: Guide and influence partners to adopt strategies and solutions that align with their goals as well as our business objectives. Serve as an advisor, simplifying complex marketing strategies for non-experts.
• Revenue Growth: Strategically focus on maximizing contribution margin and ROI while ensuring partner satisfaction and long-term engagement.
• Cross-Functional Collaboration: Work closely with internal teams, including sales, product, analytics, and operations, to ensure smooth execution and alignment of initiatives.

Key Qualifications

• 5 years of relevant Marketing experience
• Bachelor’s degree in Marketing, Business Administration, Economics, or a related field; MBA preferred.
• Proven marketing experience, ideally within e-commerce, travel, or SaaS environments.
• Experience in a consultative or advisory role, preferably with a consulting background.
• Strong analytical skills with the ability to dissect data and provide actionable recommendations. Basic knowledge of SQL (joins, filters, aggregates) is a must; advanced (window functions, CTEs) is a plus.
• Exceptional communication, both written – clear, powerful slides – and spoken – ability to handle conversations with stakeholders and motivate them to adopt strategic decisions.
• Exposure to sales with an understanding of how partnerships contribute to revenue growth.
• Proven track record of leading multi-stakeholder initiatives successfully.

Location

New York City based (preferred).

Salary & Benefits

There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, roles are eligible to be considered for an annual bonus.

The annual salary range for the NYC/Chicago-metro area is $110,000-$138,000.

Competitive compensation package includes bonus, 401k with match, flexible vacation time, maternity and paternity benefits, health, and dental insurance.