Senior Marketing Analyst - Lead Gen & ROI (Freelance)

Capital Management Corp; Salinas (CA); On-site; USD 108,000 - 163,000; Full time

Job summary

Capital Management Corp in Salinas, CA seeks a senior Marketing Analyst to expand our category. The role blends analytics with storytelling and strategy, reporting to the CMO.

Expect a flexible, freelance-style schedule with a mentor to accelerate your collaboration skills. Salary ranges from $108,000 to $163,000 per year, based on experience.

This senior position rewards initiative and results as you bridge marketing, product, and sales across the Salinas region.

Qualifications

• The self-awareness to know which problems are yours to solve
• The judgment to say no to good ideas at the wrong time
• Clarity of thought that shows up in tidy documentation
• Professionalism, integrity, and discretion with sensitive information

Responsibilities

• Bridge Customer Segmentation reporting and the story your CMO needs to hear
• Chase the sales marketing whitespace no rep in CA has worked
• Collaborate with product teams to position new offerings in the Salinas region
• Test three subject lines, kill two, scale the winner
• Keep the messaging consistent from Salinas, CA billboards to cold DMs
• Close the gap between what marketing promises and sales delivers
• Wire Lead Generation and Marketo together so marketing hands sales clean leads
• Frame the feedback-driven ROI a Salinas, CA CFO can defend internally

Job description

Capital Management Corp in Salinas, CA seeks a senior Marketing Analyst to expand our category. The role blends analytics with storytelling and strategy, reporting to the CMO.

Expect a flexible, freelance-style schedule with a mentor to accelerate your collaboration skills. Salary ranges from $108,000 to $163,000 per year, based on experience.

This senior position rewards initiative and results as you bridge marketing, product, and sales across the Salinas region.