Senior Market Manager, Road Science Asphalt Additives

The Arkema Group; Tulsa (OK); On-site; USD 110,000 - 160,000; Full time

Job summary

The Arkema Group in Tulsa, OK seeks a Market Manager for Road Science Asphalt Additives & Systems to lead marketing efforts, drive research-based opportunities, and promote Arkema brands in road paving and roofing markets. Deep knowledge of asphalt industry and related chemical markets is essential.

You will develop campaigns for product launches, establish market segmentation and value propositions, and guide strategic plans to grow the business while achieving financial goals.

Qualifications

• 10+ years of marketing experience in a B2B sales environment.
• Bachelor’s degree in Marketing, Business, Chemistry or Engineering.

Responsibilities

• Lead asphalt additives and systems marketing campaigns for product launches.
• Define market segmentation, target profiles, positioning and go-to-market priorities.
• Develop annual market plans, budgets, and revenue/ROI targets.
• Monitor KPIs like revenue growth, market share, pipeline, and campaign effectiveness.
• Collaborate with Sales on targeting, opportunities, and enablement.

Skills

Market research

Cross-functional collaboration

Strategy development

KSAs – industry experience

Education

Bachelor's in Marketing, Business, Chemistry or Engineering

Job description

The Arkema Group in Tulsa, OK seeks a Market Manager for Road Science Asphalt Additives & Systems to lead marketing efforts, drive research-based opportunities, and promote Arkema brands in road paving and roofing markets. Deep knowledge of asphalt industry and related chemical markets is essential.

You will develop campaigns for product launches, establish market segmentation and value propositions, and guide strategic plans to grow the business while achieving financial goals.