Senior Manager, Search & Discovery Strategy

Recreational Equipment, Inc.

Seattle (WA)

On-site

USD 125,000 - 213,000

Full time

3 days ago

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Job summary

REI is seeking a Senior Manager, Search and Discovery to optimize how customers find, evaluate, and purchase products across REI's digital channels, including desktop, mobile web and App. You will own discovery experiences for Search, Navigation, Browse, and related experiences, and partner across Merchandising, Marketing, Product, UX, Analytics, and external partners.

The role translates customer needs and business opportunities into prioritized initiatives, governs the ecosystem, and measures

Qualifications

10+ years in Digital Commerce, Ecommerce, or related fields.
5+ years in leadership leading cross-functional teams and delivering results.
Proven use of data and analytics to improve discovery, engagement, and conversion.
Experience partnering with Product, Engineering, UX, Analytics, Merchandising and external vendors.
Ability to translate customer needs into scalable business initiatives and governance.

Responsibilities

Develop and execute discovery and conversion strategy across search, navigation, and browse.
Establish annual and quarterly business plans to drive search demand and browse engagement.
Identify opportunities via customer behavior data, search insights, and analytics.
Define business needs and success criteria to inform prioritization and features.
Collaborate with Product Management to influence roadmaps and priorities.
Govern governance frameworks for digital merchandising, navigation, and search operations.
Develop optimization roadmaps and testing strategies for landing destinations and browse experiences.
Establish adoption plans for search/navigation platform capabilities.