Senior Manager, Sales Operations and CRM, Sales

Hexagon AB; North Kingstown (RI); Remote; USD 150,000 - 210,000; Full time

Job summary

Hexagon AB in the United States is seeking a Senior Manager, Sales Operations and CRM to own the Salesforce-driven CRM roadmap for Portable Americas. You will optimize Sales Cloud, CPQ, and marketing tech, lead AI integration with Agentforce, and partner with Sales, Marketing, Finance, and IT to drive forecast accuracy and pipeline health.

The role demands 7+ years in sales operations or business systems, strong analytics, and a track record of delivering scalable, revenue-focused solutions.

Qualifications

• Bachelor's degree in business, finance, economics, marketing, or a related field.
• 7+ years of progressive experience in sales operations, revenue operations, or business systems.
• Experience in forecasting, pipeline management, reporting, and process improvement.
• Strong analytical and problem-solving skills with data-driven insights.
• Understanding of B2B sales/marketing processes and revenue drivers.
• Ability to translate business requirements into technical solutions and communicate with senior leadership.
• 5+ years of Salesforce platform management and optimization.
• Salesforce Administrator credential required.
• Experience with Agentforce AI within Salesforce is highly desirable.

Responsibilities

• Own the Portable Americas CRM and business applications roadmap and align with global strategy.
• Optimize Salesforce Sales Cloud, CPQ, and marketing technologies for pipeline, quoting, and engagement.
• Drive AI adoption within the CRM and deploy Agentforce agents.
• Collaborate with Sales, Marketing, Finance, and IT to translate needs into scalable solutions.
• Define and deliver CRM enhancements with measurable ROI.
• Perform Salesforce administration tasks and elevate platform changes to IT.
• Lead sales operations strategy to improve productivity and performance.
• Develop and maintain dashboards and reports on bookings, pipeline health, and productivity.
• Support forecast rigor, risks/opportunities, and data-driven recommendations.
• Collaborate with IT and global teams for ERP and data warehouse integrations.

Skills

Salesforce

CRM strategy

Data analytics

Stakeholder management

Project management

Cross-functional leadership

Sales operations

Communication

Education

Bachelor's degree in business/finance/economics

Tools

Sales Cloud

CPQ

Agentforce

Power BI

Tableau

Marketing automation tools (Pardot/Marketo/HubSpot)

Job description

Senior Manager, Sales Operations and CRM Job Description Senior Manager, Sales Operations and CRM

Summary

Job Title: Senior Manager, Sales Operations and CRM (Salesforce)

Position Summary: The Senior Manager, Sales Operations and CRM owns the CRM roadmap for the Portable Americas division and leads the enhancement and optimization of the Sales and Marketing business applications ecosystem, with a strong focus on Salesforce, in partnership with IT and global teams. The role also leads the processes, systems, and analytics that enable a high-performing sales organization. This role partners closely with sales leadership, finance, marketing, IT, and other cross-functional teams to improve forecast accuracy, optimize pipeline management, strengthen reporting, and drive sales and operational efficiency. The ideal candidate brings an equal balance of technical depth and business acumen: hands-on Salesforce expertise, ideally including experience deploying Agentforce AI agents, paired with a strong understanding of how sales and marketing organizations operate, proven experience in a similar sales operations or business systems role, and strategic thinking, strong analytical capability, and hands-on execution to support revenue growth and scalable sales performance.

Job Responsibilities

Own the Portable Americas CRM and business applications roadmap, prioritizing enhancements that support regional business goals and aligning them with global platform strategy and release plans.

Lead the ongoing optimization of Salesforce Sales Cloud, CPQ, and marketing technologies to support pipeline development, quoting accuracy, lead generation, and customer engagement across Portable Americas.

Drive AI adoption within the CRM, partnering with IT and global teams on the design, deployment, and ongoing optimization of Agentforce agents and related Salesforce AI capabilities to automate workflows, surface insights, and improve the seller and customer experience.

Partner with Sales, Marketing, and global team to translate business needs into scalable, technology-driven solutions that improve productivity, accuracy, and customer engagement.

Partner with IT and global teams to define, prioritize, and deliver CRM platform enhancements, translating requirements from Sales, Marketing, and Customer Success into scalable, technology-driven solutions that measurably improve seller productivity.

Act as the bridge between the business and technology teams, building business cases, defining success metrics, and measuring the adoption and return on investment of CRM enhancements.

Perform and oversee select Salesforce administration activities for the Portable Americas division, such as user management, reports and dashboards, page layouts, and configuration, and elevate platform-level changes to IT and the global team.

Lead sales operations strategy and execution to improve productivity, scalability, and performance across the sales organization.

Own and enhance core sales processes, including territory planning, pipeline management, forecasting, quota support, and performance reporting.

Leverage data and analytics to uncover growth opportunities and enhance operational efficiency in collaboration with Sales and Marketing teams. Develop and maintain dashboards, reports, and analyses that provide actionable insight into bookings, pipeline health, conversion rates, sales activity, and productivity.

Partner with sales leadership to drive forecast rigor, identify risks and opportunities, and support decision-making with data-driven recommendations.

Partner with sales leadership and finance to support sales compensation planning, incentive design, quota deployment, and alignment to business goals.

Collaborate with IT, global platform teams, and implementation partners to ensure seamless integration between Salesforce and adjacent systems such as ERP, marketing automation, and the data warehouse across global and regional operations.

Stay ahead of emerging trends in Salesforce, CPQ, and marketing technology, evaluating new tools and opportunities to accelerate growth. Lead the adoption and optimization of business technology platforms, ensuring systems support operational goals and drive measurable business value.

Work cross-functionally with finance, marketing, customer success, and business operations to align reporting, planning assumptions, and go-to-market execution.

Support annual planning activities, including headcount planning, capacity modeling, target-setting support, and operating cadence reviews.

Lead, coach, and develop sales operations team members while fostering a culture of accountability, collaboration, and continuous improvement.

Qualifications

Bachelor's degree in business, finance, economics, marketing, or a related field.

7+ years of progressive experience in sales operations, revenue operations, or business systems, including experience in a similar role that bridges commercial teams and CRM technology.

Demonstrated experience supporting sales forecasting, pipeline management, reporting, and process improvement.

Strong analytical and problem-solving skills with the ability to translate data into clear business insights and recommendations.

Strong business acumen, with a solid understanding of B2B sales and marketing processes, go-to-market models, and the commercial drivers of revenue growth and profitability.

Demonstrated ability to translate business requirements into technical solutions and to communicate technical concepts clearly to non-technical stakeholders and senior leadership.

5+ years of experience in Salesforce platform management and optimization (Sales Cloud, CPQ, and integrations), including roadmap ownership, hands-on administration, and delivering enhancements in partnership with IT; experience with marketing automation platforms such as Pardot (Marketing Cloud Account Engagement), Marketo, or HubSpot a plus.

Salesforce Certified Administrator credential required.

Experience with Agentforce, including designing, configuring, or deploying AI agents within Salesforce, strongly desired.

Strong project management skills, with the ability to lead multiple complex enhancement initiatives in a fast-paced environment.

Experience with BI and analytics platforms such as Power BI, Tableau, or similar tools.

Proven ability to work effectively across cross-functional teams and influence stakeholders at multiple levels of the organization, including regional and global IT teams.

Working knowledge of sales compensation processes, territory design, or capacity planning.

Sound understanding of quote-to-cash, lead management, and broader revenue operations processes.

Experience leading initiatives and managing or mentoring team members in a fast-paced environment.

Preferred Qualifications:

MBA or other advanced degree.

Additional Salesforce certification(s) (e.g. Advanced Administrator; CPQ Specialist, Agentforce Specialist, Platform App Builder, and/or other relevant platform certifications)

Experience in a high-growth, global, or matrixed business environment.

• #Remote #LI-Remote #LI-CG1

Information at a Glance Division: Portable Metrology Job Title: Senior Manager, Sales Operations and CRM Job Function: Sales Operations Job Location (Short): North Kingstown, RI, USA, 02852
Workplace Type: Remote Workplace Details: United States Req ID: 2966

About Hexagon

Hexagon is a global leader in digital reality solutions, combining sensor, software and autonomous technologies. We put data to work to drive efficiency, productivity and quality across industrial, manufacturing, infrastructure, public safety and mobility applications. Our solutions enable customers to capture, analyze and leverage data from the physical world to create smarter, more connected and increasingly autonomous ecosystems that support a scalable and sustainable future. Hexagon's Manufacturing Intelligence business area delivers solutions that leverage data from design and engineering through production and metrology to help manufacturers make smarter, data-driven decisions and improve performance across the product lifecycle.