Senior Manager, Project Management Brand Activation (Member’s Mark)

Walmart; Bentonville (AR); On-site; USD 80,000 - 155,000; Full time

Benefits offered by this job

Health benefits (medical, vision, and

401(k) and stock purchase

Company-paid life insurance

PTO and parental leave

Live Better U education program

Employee discounts

Job summary

Walmart in Bentonville, AR is seeking a Senior Manager of Project Management for Brand Activation to translate the Member’s Mark vision into high-impact, scalable activations. You will own end-to-end tentpole events and coordinate cross-functional teams across Marketing, Site, Operations, and Merchandising to deliver flawless experiences for members and stakeholders.

You’ll build integrated plans, drive accountability, and elevate repeatable playbooks that align priorities, timelines, and

Qualifications

• Bachelor’s degree in Business, Finance, Computer Science, or related field and 4 years’ experience in business, operations, analytics, or related area OR 6 years’ experience in business, operations, analytics, or related area.
• 2 years’ supervisory experience.
• 3 years’ project management experience.
• Preferred: Project Management Certification and Six Sigma certification; MBA preferred.

Responsibilities

• Own the end-to-end activation strategy and execution for key tentpole moments like Year Beginning Meeting, Member’s Mark Month, and Supplier Summit.
• Build and drive integrated project plans connecting marketing campaigns, in-club/site experiences, and operational readiness.
• Lead cross-functional planning forums ensuring alignment on timelines, deliverables, and success metrics.
• Translate brand vision into clear execution roadmaps and ensure consistency with member experience.
• Proactively resolve gaps across teams to avoid delivery delays.
• Serve as central coordinator across all activation workstreams and establish repeatable playbooks.

Skills

Brand activation leadership

Project management

Cross-functional collaboration

Strategic planning

Stakeholder management

Education

Bachelor’s degree in Business, Finance, Computer Science, or related field

Tools

Project Management Certification

Six Sigma certification

Job description

Position Summary…

This role translates the Member’s Mark vision into high-stakes brand activations that build trust and credibility. By owning our most visible touchpoints, you define how members and stakeholders experience and perceive the brand throughout the year.
As Senior Manager of Project Management for Brand Activation, you’ll lead the strategy and execution of tentpole events and campaigns like Year Beginning Meeting, Member’s Mark Month, and Supplier Summit—ensuring they land with clarity, consistency, and impact across every touchpoint.
You’ll operate at the center of Marketing, Site, Operations, and Merchandising—turning big brand ideas into coordinated, end-to-end executions that show up seamlessly for members and stakeholders alike.
Success in this role means delivering flawless activations at scale, strengthening how cross-functional teams plan and execute together, and elevating Member’s Mark as a brand.

About the team:

The Member’s Mark Brand Strategy & Operations team leads the development and activation of our brand vision. Serving as the central hub for brand strategy, planning, and execution, the team aligns cross-functional partners to ensure consistent brand presence across marketing, digital, and experiential platforms. This collaborative group drives business plans, monitors brand performance, and supports communication strategies that enhance customer engagement. With a focus on strategic leadership and operational excellence, the team fosters a results-oriented environment that advances brand growth and delivers value across multiple channels.

What you’ll do…

• Own the end-to-end activation strategy and execution for key Member’s Mark tentpole moments (e.g., Year Beginning Meeting, Member’s Mark Month, Supplier Summit)
• Build and drive integrated project plans that connect marketing campaigns, in-club/site experiences, and operational readiness into one cohesive execution
• Lead cross-functional planning forums , ensuring Marketing, Site, Ops, and Merch teams are aligned on timelines, deliverables, and success metrics
• Translate brand vision into clear executional roadmaps , ensuring every detail ladders back to the intended member experience
• Anticipate breakdowns across teams (timing, dependencies, resourcing) and proactively resolve gaps before they impact delivery
• Serve as the central point of coordination and accountability across all activation workstreams—bringing structure to highly matrixed efforts
• Drive post-activation retrospectives , identifying what worked, what didn’t, and how to continuously improve future brand moments
• Elevate how work gets done by implementing repeatable playbooks and standards for planning and executing large-scale activations
• Influence senior leaders and partners to stay aligned on priorities, tradeoffs, and what “great” looks like

What You’ll Bring

• Experience leading large-scale brand activations, campaigns, or events that required tight cross-functional coordination
• Strong brand instincts —you understand how details across channels add up to a cohesive brand experience
• Deep expertise in project/program management in highly matrixed environments with multiple stakeholders
• Proven ability to orchestrate across Marketing, Operations, Digital/Site, and Merchandising teams
• Confidence operating in high-visibility situations where timelines are fixed and execution needs to be right the first time
• Ability to balance big-picture thinking with detailed execution , ensuring nothing falls through the cracks
• Strong decision-making and prioritization skills , especially when managing competing demands across teams
• A track record of improving how cross-functional teams plan and execute together , not just delivering one-off projects
• Clear, direct communicator who can drive alignment, push for clarity, and hold teams accountable
  At Sam’s Club, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet!
  -Health benefits include medical, vision and dental coverage

-Financial benefits include 401(k), stock purchase and company-paid life insurance

-Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https://one.walmart.com/notices.

- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam’s Club facilities. Programs range from high school completion to bachelor’s degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $80,000.00 - $155,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include Regional Pay Zone (RPZ) (based on location).

Minimum Qualifications…

Bachelor’s degree in Business, Finance, Computer Science, or related field and 4 years’ experience in business, operations, analytics, or related area OR 6 years’ experience in business, operations, analytics, or related area.
2 years’ supervisory experience.
3 years’ project management experience.

Preferred Qualifications…

Managing small or medium scale change initiatives, Master’s degree in Business Administration, Economics, or related field, Project Management Certification, Six Sigma certification

Primary Location…

2101 Se Simple Savings Dr, Bentonville, AR 72712-4304, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.