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A leading company in retail seeks a Senior Photo Producer to lead the production of their marketing photo and video shoots. This role requires extensive experience in managing photo shoots, both in-studio and on-location, as well as a strong problem-solving mindset and proficiency with relevant software tools. The ideal candidate will ensure that all shoots align with creative vision while managing logistics, budgets, and schedules effectively.
About the RoleThe Senior Photo Producer will lead and manage the development of all Gap Specialty and Gap Outlet monthly/seasonal and Collaboration shoots for Gap Global marketing photography and video.What You'll Do
Oversee production of all Gap Marketing photo shoots while adhering to time & budget parameters
Manage a team of Photo Producers.
Partner with Creative, Marketing and Styling teams to create, plan and execute creative vision and strategy for each shoot.
Oversee logistics and the scheduling of photo shoots by negotiating rates and times with all participating talent and vendors. Includes: booking of all talent including but not limited to production agencies, casting director, photographers, video crews, set designers, editors and music licensing.
Owner of Pre-Production Meetings.
Act as the main point person – establish clear lines of communication and troubleshoot any issues that arise on-set to ensure a smooth flow from behind the scenes to onset
Attend photo shoots and manage all on-set production as needed. This includes organizing flow of shoot, ensuring accuracy with samples/outfits, communicating specifics of each shot to CD/AD/photographer, determining backgrounds/set designs, and managing freelance support
Anticipate and resolve issues, including last-minute changes due to business needs, location, talent, or weather issues by utilizing appropriate resources
Manage the delivery of all still and video raw assets to the asset manager (both on-figure and special laydown photography)
Create, communicate, and manage image markups schedule with photo art directors and retouching schedule with production. Manage Video post-production process and vendors.
Manage and renew usage rights of all Gap imagery with the agents of the original photographers and models
Owner of the Annual Marketing Photo Budget.
Manage shoot budgets and be a strong negotiator. Prepare estimates, maintain up-to-date annual forecasts, negotiate rates, and reconcile billing and contracts.
Summarize and critique monthly forecast opportunities for cost efficiencies without compromising creative direction
Highly critical thinking self-motivator who can assess current processes to constantly identify efficiencies and manage multiple projects simultaneously.
Research, establish, and maintain strong working relationships with a variety of diverse industry contacts including creative artists, model agencies, and vendors.
Have a future thinking mindset and be knowledgeable of new photo technologies and industry trends. Challenge self and team to see new possibilities and encourage creative innovation.
Maintain strong relationships with brand business partners and external partners to align on seasonal projects and marketing content.
10+ years-experience producing photo shoots both in-studio and on-location Knowledge of Video post-production processes.
10+ years’ experience in model/talent sourcing and booking and production relating to photo shoots (usage, contracts, location searches, permits, location vehicles, catering etc.)
Ability and willingness to travel.
•Solution-oriented with strong problem-solving skills. Works well under multiple deadline pressure
High level of professionalism and self-motivated.
Proficient with software applications such as Office, AirTable, Figma, Adobe Creative Suite and ability to learn new tools.