Senior Manager, Patient Marketing (Oncology)

Servier; Boston (MA); Híbrido; USD 147.000 - 168.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental, vision

Unlimited time off

401(k)

Descripción de la vacante

Servier seeks a Senior Manager, Patient Marketing to lead patient-focused programs across oncology brands. You will manage day-to-day campaigns, collaborate with cross-functional teams, and drive compliant, impactful education for patients and caregivers.

The ideal candidate has 6–8 years in pharma marketing, strong digital/CRM experience, and a track record with agency management, budgets, and cross-functional leadership. Hybrid Boston location with up to 30% travel.

Formación

• Bachelor’s degree in Marketing, Business, Communications, or related field (required).
• MBA or advanced degree preferred.
• 6–8 years of progressive marketing experience in pharma/biotech/healthcare.
• 3+ years in digital or patient marketing, oncology preferred.
• Experience managing agencies, budgets, and cross-functional teams.
• Strong digital marketing knowledge (web, CRM,SEO/SEM, social media).
• Familiarity with regulatory/MLR processes in healthcare marketing.
• Strong project management, prioritization, and data-driven decision making.

Responsabilidades

• Own oncology patient marketing strategy and translate brand strategy into integrated patient/ DTC plans.
• Lead patient acquisition and education across the patient journey.
• Develop patient-facing campaigns, content, and assets with consistent narrative.
• Coordinate insights-driven optimization using market research and performance data.
• Serve as cross-functional liaison among Brand Marketing, Medical, Legal, Regulatory, and Advocacy teams.
• Oversee agency partnerships, budgets, timelines, and creative development.
• Drive KPI tracking, campaign optimization, and compliant execution across channels.

Conocimientos

Digital marketing

Brand collaboration

Project management

Agency management

Regulatory compliance

Analytics

Educación

Bachelor’s degree in Marketing, Business, Communications, or related field

MBA or advanced degree

Herramientas

CRM platforms

Web analytics

SEO/SEM

Social media tools

Descripción del empleo

Servier seeks a Senior Manager, Patient Marketing to lead patient-focused programs across oncology brands. You will manage day-to-day campaigns, collaborate with cross-functional teams, and drive compliant, impactful education for patients and caregivers.

The ideal candidate has 6–8 years in pharma marketing, strong digital/CRM experience, and a track record with agency management, budgets, and cross-functional leadership. Hybrid Boston location with up to 30% travel.