Senior Manager, Marketing Planning and Strategy - Marketing Strategy Enablement

Walmart; New Jersey; On-site; USD 80,000 - 120,000; Full time

Job summary

A leading company is seeking a Marketing Strategy professional to join their team in Hoboken, NJ. The role involves managing planning workstreams, analyzing marketing performance, and collaborating with various stakeholders to drive strategic innovations. This position offers an exciting opportunity to influence marketing efforts aimed at enhancing customer engagement and operational excellence.

Benefits

Performance-based incentives

401k with company match

Employee stock purchase plan

Paid parental leave

Surrogacy and adoption benefits

Unlimited Flex Time Off

Growth and development opportunities

Qualifications

• Experience in financial planning and analysis.
• Ability to present data-driven insights effectively.
• Adaptable and strategic mindset required.

Responsibilities

• Develop and manage annual planning workstreams.
• Analyze channel and category performance data.
• Collaborate with digital marketing teams.

Skills

Digital media knowledge

Financial planning experience

Data analysis

Strong communication skills

Job description

Position Summary...

What you'll do...

This might be for you

Are you excited by the intersection of marketing performance, corporate strategy, and financial planning?

Are you energized by turning cross-functional challenges and blockers into strategic innovations?

Are you curious and have a drive for continuous improvement?

This just might be the right next challenge for you!

About Walmart Marketing

Named Ad Ages Marketer of the Year in 2022, you would join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better. Walmart Marketing is a dynamic organization dedicated to redefining how the world shops through impactful creative and innovation grounded in customer insights and brand strategy. We strive to exceed customer expectations and drive growth for the company.

We orchestrate marketing campaigns that reach millions of shoppers daily across digital and physical spaces, involving internal teams and external agencies. Our goal is to show customers how they can save money and live better. If you thrive on complex challenges and want to shape the future of commerce and consumer services, a Marketing role at Walmart might be for you. We work 5 days a week in the office, with flexibility, in Hoboken, NJ or Bentonville, AR.

About Marketing Strategy Enablement

The Marketing Strategy Enablement team, part of Marketing Strategy & Operations, acts as the connector between marketing and cross-functional partners. We focus on strategic planning, goal setting, and demonstrating how marketing delivers value for our customers, brand, and business.

What You'll Do:

• Develop and manage annual planning workstreams, including strategy development, goal setting, forecasting, and resourcing.
• Work with leadership to set measurable goals, track progress, and enable strategic decisions.
• Coordinate with departments for plan alignment and integration.
• Refine planning processes using data and insights for continuous improvement.
• Lead organizational change management initiatives related to strategic plans.
• Support forecasting processes with data analysis and model improvements.
• Analyze channel and category performance data to identify growth opportunities.
• Collaborate with digital marketing teams and other stakeholders to understand and improve marketing performance.
• Drive operational excellence by creating scalable workflows and routines.
• Work as part of a cross-functional team, taking on responsibilities beyond primary job duties as needed.

How you'll make an impact:

• Make data-driven decisions through reporting and insights analysis.
• Understand activation and optimization of digital marketing programs to drive sales and customer engagement.
• Contribute to a high-performance culture focused on operational excellence.
• Build strong relationships and ensure stakeholder needs are met.
• Resolve critical issues to streamline processes and improve efficiency.
• Solve complex problems across multiple workstreams.

You'll sweep us off our feet if:

• You have knowledge of digital media and underlying technologies.
• You have experience in financial planning and analysis.
• You have experience presenting data-driven insights to large audiences.
• You are adaptable, assertive, and thrive in fast-paced environments.
• You are strategic, curious, and possess strong communication skills.

How you'll thrive at Walmart:

• Performance-based incentives
• 401k with company match
• Employee stock purchase plan
• Paid parental leave
• Surrogacy and adoption benefits
• Unlimited Flex Time Off
• Growth and development opportunities

We offer competitive pay, bonuses, health benefits, and various other perks. For more information about benefits and eligibility, visit One.Walmart.

Live Better U is a Walmart-paid education benefit program for associates, covering tuition, books, and fees for various educational programs. Eligibility depends on job classification and employment length. For details, see One.Walmart.

Primary Location:

221 River St, Hoboken, NJ 07030, United States of America