Senior Manager, Healthcare SaaS Marketing

ResMed; United States; Remote; USD 146,000 - 218,000; Full time

Job summary

A leading company in healthcare technology seeks a strategic marketer to drive content strategy for their Residential Care Software business. The successful candidate will engage audiences across the SaaS ecosystem, develop audience insights, and collaborate with cross-functional teams to optimize messaging and performance. This senior role offers competitive benefits, flexible work arrangements, and significant opportunities for personal and professional growth.

Benefits

Comprehensive medical, vision, and dental insurance

401(k) and Employee Stock Purchase Plan

Fifteen days Paid Time Off (PTO) in the first year

Flexible Spending Account (FSA)

Tuition assistance

Short-term and long-term disability insurance

Qualifications

• Minimum of 10 years of related experience.
• Deep audience expertise required in healthcare SaaS marketing.

Responsibilities

• Develop audience insights and value propositions for SaaS provider audiences.
• Lead global content strategy aligned with buyer needs.
• Collaborate with regional marketing and sales teams.

Skills

Audience expertise

Cross-functional collaboration

Content strategy development

Market differentiation

Performance analysis

Education

Bachelor’s degree

Job description

We’re looking for a strategic, audience-first marketer to drive content strategy and development for Resmed’s Residential Care Software (RCS) business. This senior role will focus on engaging audiences across the complex SaaS ecosystem with impactful messaging and content that supports the full buyer journey. As part of the Global Provider Audience Marketing team, this person will shape our go-to-market content strategy, ensuring the RCS business communicates its value while staying true to the Global Resmed content pillars. The successful candidate has deep audience expertise in the target buyer and excels in models that require regular interfacing with cross-functional partners across marketing and within regions.

Key Responsibilities:

• Develop audience insights, personas, and value propositions tailored to RCS/SaaS provider audiences
• Lead message mapping and positioning to differentiate Resmed’s SaaS offerings in the market
• Define and execute a global content strategy aligned with buyer needs and business priorities
• Manage marketing content planning and development across formats (e.g., white papers, one-pagers, case studies, video scripts)
• Collaborate closely with regional marketing, product, and sales teams to ensure alignment and impact
• Analyze content performance and optimize for engagement and effectiveness
• Support thought leadership efforts to elevate Resmed’s position in digital care management

Qualifications and Experience

Required:

• Bachelor’s degree.
• Minimum of 10 years of related experience.
• Addresses issues with impact beyond own team based on knowledge of own function and related disciplines.
• Analysis of situation or data requires evaluation of different factors and understanding of current business trends.

Preferred:

• Experience with healthcare SaaS
• Experience with healthcare marketing or SaaS marketing

We are shaping the future at ResMed, and we recognize the need to build on and broaden our existing skills and continue to attract and retain the world’s best talent. We work hard to offer holistic benefits packages, provide flexible work arrangements, cultivate a workforce culture that allows employees to grow personally and professionally, and deliver competitive salaries to our team members. Employees scheduled to work 30 or more hours per week are eligible for benefits. This position qualifies for the following benefits package: comprehensive medical, vision, dental, and life, AD&D, short-term and long-term disability insurance, sleep care management, Health Savings Account (HSA), Flexible Spending Account (FSA), commuter benefits, 401(k), Employee Stock Purchase Plan (ESPP), Employee Assistance Program (EAP), and tuition assistance.

Employees accrue fifteen days Paid Time Off (PTO) in their first year of employment, receive 11 paid holidays plus 3 floating days, and are eligible for 14 weeks of primary caregiver or two weeks of secondary caregiver leave when welcoming new family members.

Individual pay decisions are based on various factors, such as the candidate’s geographic work location, relevant qualifications, work experience, and skills.

At ResMed, it is not typical for an individual to be hired at or near the top of the range for their role, and compensation decisions depend on the facts and circumstances of each case. A current estimated range for this position is:

$146,000 to $218,000 USD

Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive, and inspiring. Our culture driven by excellence helps you meet your goals and create new ones. We focus on creating a diverse and inclusive environment, encouraging individual expression, and thriving on innovative ideas. If this sounds like the workplace for you, apply now!