Senior Manager, Growth & Content Strategy

Dotdash Meredith Corporation; New York (NY); Hybrid; USD 105,000 - 125,000; Full time

Job summary

An established industry player is seeking a Senior Manager for Growth and Content Strategy to reshape the future of publishing. This role involves driving innovative growth programs for a premium finance brand, leveraging data-driven insights to enhance user engagement. As part of a dynamic team, you will collaborate closely with editorial, product, and revenue teams, ensuring that content not only reaches the right audiences but also delivers meaningful value. If you are passionate about content innovation and have a strong SEO background, this is the perfect opportunity to make a significant impact.

Benefits

Unlimited Paid Time Off (PTO)

Medical, Dental, and Vision Coverage

401K Savings Plan with Company Match

Tuition Reimbursement

Generous Paid Parental Leave

Commuter Benefits

Short and Long Term Disability

Pet Insurance

Accident and Critical Illness Insurance

Flexible Spending Accounts

Qualifications

• 3-5 years of SEO experience in a large financial publisher or consulting agency.
• Experience analyzing large data sets and delivering business results.
• Strong web-development fluency and ability to write technical SEO requirements.

Responsibilities

• Drive editorial strategy focused on news and trending content for Investopedia.
• Analyze revenue performance to inform content decisions.
• Collaborate with cross-functional teams to align content strategy.

Skills

SEO

Data Analysis

Excel

Technical SEO

Web Analytics

Communication Skills

Organizational Skills

Tools

Google Analytics

Screaming Frog

Google Search Console

Looker

Newzwhip

Newsdash

Job description

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Job Title

Senior Manager, Growth & Content Strategy

Job Description

About The Position |

Major goals and objectives and location requirements

As the Sr. Manager of Growth and Content Strategy for Dotdash Meredith, you will be a key member of our Growth Team reporting to the Sr. Director of Growth and Content Strategy. Tasked with reshaping the future of publishing, you will ideate and execute cutting-edge and holistic growth programs for our premium Finance brand, Investopedia.com.

Hybrid 3x a week- (New York)

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About The Team |

The Growth Team at Dotdash Meredith is a dynamic group of SEO strategists, analysts, and content experts dedicated to driving audience growth across our portfolio of premium brands. We collaborate closely with editorial, product, and revenue teams to develop innovative strategies that expand our reach and enhance user engagement. As part of this team, you’ll be at the forefront of content innovation, leveraging data-driven insights to shape the future of digital publishing. We strive to blend editorial excellence with strategic optimization, ensuring that our content not only reaches the right audiences but also delivers meaningful value.

About Your Contributions

• Drive editorial strategy with a focus on news and trending content that aligns with Investopedia’s audience and business goals
• Identify and capitalize on search trends and timely topics to support both our newsroom and Google Discover initiatives
• Monitor search demand, competitive landscape, and emerging finance trends to identify growth opportunities for our content and product offerings
• Analyze revenue performance to inform content decisions that balance editorial integrity with business outcomes
• Design and execute SEO tests to refine and optimize editorial strategies
• Lead and refine SEO strategy, empowering editorial teams to make smarter daily execution decisions—including topic selection, content formatting, organization, and implementing user-first improvements backed by data
• Establish and maintain best practices for finance content across Investopedia’s brands
• Collaborate cross-functionally with editorial, product, revenue, testing teams, and other stakeholders to ensure alignment in content strategy and performance goals

About You

The Role’s Minimum Qualifications and Job Requirements:

• 3-5 years of SEO experience, preferably in-house at a large financial publisher, or from an enterprise-level digital consulting agency
• Track record of delivering (and communicating about) business results from investments
• Experience analyzing large data sets generated from multiple sources, including Web analytics, site crawls (Screaming Frog, DeepCrawl), and large third-party SEO databases
• Exceptional Excel skills
• Strong Web-development fluency—must be able to write precise technical SEO requirements
• Familiarity with analytics tools (rank tracking, Google Analytics, Google Trends, GSC, Looker, Newzwhip, Newsdash)
• Strong communication and organizational skills
• Experience scaling copy and editorial operations in a high-growth environment

Core Values

Champion Accountability | Respect All | Expect Integrity | Act Now, Not Later | Make it Matter

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [e-mail].

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

Salary: New York: $105,000.00 - $125,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith’s total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

Additional Details

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Marketing, Public Relations, and Writing/Editing

Industries: Book and Periodical Publishing