Senior Manager, GEO/SEO

Grüns; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Grüns is seeking a senior SEO leader to own the organic search and AI discovery strategy across its brands. You will ship technical and content SEO, drive performance to generate first orders, and enable AI-assisted discovery. You will work remotely as part of our remote HQ, with biannual off sites for in-person connection.

Responsibilities include owning SEO strategy for U.S. brands, shipping Shopify-focused technical SEO, and improving data templates for AI assistants.

Qualifications

• 6-8+ years hands-on SEO experience with direct execution.
• Proven GEO/AEO results with measurable visibility improvements.
• Deep Shopify experience including Liquid, apps, navigation, and structured data.

Responsibilities

• Own SEO and GEO strategy and roadmap across U.S. brands.
• Ship technical SEO on Shopify including crawlability, indexation, architecture, Core Web Vitals, and structured data.
• Improve product data and page templates for AI shopping assistants.
• Write and optimize content across PDPs, collections, landing pages, FAQs, and blog with AI support.
• Manage off site authority through link building and unlinked‑mention reclamation with PR coordination.
• Own reporting on non‑brand traffic, rankings, and AI visibility, and set targets with Finance.

Skills

SEO strategy

GEO results

AEO results

Shopify Liquid

JS rendering

AI tools

Writing skills

Tools

SEO tools

AI visibility tools

Job description

About the role

Grüns is building its first full time owner of organic search and AI discovery across its brands. You will own the SEO and GEO strategy, ship technical and content SEO, and drive organic performance to generate first orders while enabling AI‑assisted discovery.

You will work remotely as part of our remote HQ, with biannual off sites for in person connection.

What you'll do

• Own SEO and GEO strategy and roadmap across U.S. brands with revenue impact focus
• Ship technical SEO on Shopify including crawlability, indexation, architecture, Core Web Vitals, and structured data
• Improve product data and page templates for AI shopping assistants
• Write and optimize content across PDPs, collections, landing pages, FAQs, and blog with AI support
• Manage off site authority through link building and unlinked‑mention reclamation with PR coordination
• Own reporting on non‑brand traffic, rankings, and AI visibility, and set targets with Finance

What they're looking for

• 6-8+ years of hands on SEO experience with direct execution and results
• Proven GEO/AEO results and ability to explain what moved visibility
• Strong in traditional SEO and AI search, fluent with SEO tools and AI visibility tools
• Deep Shopify experience including Liquid, apps, navigation, JS rendering, and structured data
• Experience building AI agents/workflows to increase efficiency and quality
• Strong writing and editing skills balancing search intent, conversion, and brand voice

For applicants in Nigeria

• The listing states remote work and does not specify country restrictions beyond remote; it is not explicit about Nigerian eligibility. The listing does not state a timezone requirement. Confirm during interview.
• Pay currency is USD base salary range listed; timezone expectations not specified beyond remote HQ with off sites.
• The listing does not specify contractor vs employee status.
• The listing does not mention visa or work authorization notes.