Senior Manager, Digital Analytics & Insights (Remote Fridays)

Disney Experiences; Anaheim (CA); On-site; USD 148,000 - 199,000; Full time

Job summary

Disney Experiences Intelligence (DXi) is a center of excellence dedicated to strategy development and decision making through actionable data analytics, integration, and insights. The Senior Manager, Digital Analytics will lead a team of seven and report to the Director, Digital Analytics for Disneyland and Disney Signature Experiences.

The role is based in Anaheim, with four days in the office and Fridays remote.

Qualifications

• 5+ years of analytical experience.
• 4+ years of experience with digital analytics tools such as Adobe Analytics or Google Analytics.
• 2+ years of experience leading a team.
• Experience defining mobile application or website analytics tracking requirements.
• Independent time management and prioritization skills.
• Ability to derive actionable insights from data and effectively guide decision-making.
• Strong understanding of segmentation as it relates to digital analytics core principles.
• Ability to collaborate effectively in a cross-functional environment where priorities change quickly.
• Excellent written and verbal communication skills including presenting to leadership up to the senior executive level.
• Strong knowledge of common digital analytics KPIs.
• Proactive problem-solving and critical thinking skills.
• Ability to own analytical projects from ideation to completion.
• Ability to function in an environment of ambiguity.
• Knowledge of fundamental relational database concepts.
• Knowledge of statistical concepts.

Responsibilities

• Lead a team of analysts who partner closely with multiple business groups.
• Interpret and report on digital performance as part of a holistic business story, inclusive of observations, key insights, and recommendations.
• Understand business objectives and lead in-depth analyses of user behavior across the digital ecosystem.
• Support business units, product owners and other partners through regular reporting as well as ad-hoc analyses.
• Lead creation of digital tracking strategies and coordinate with developers on technical delivery of digital tracking solutions.
• Guide Adobe Analytics implementation strategy and best practices.
• Proactively drive innovation in the digital analytics space.
• Recommend optimization tactics based on analytical findings.
• Mentor direct reports and guide them through career development.
• Manage prioritization for direct reports and effectively adjust to changing business priorities.
• Leverage a combination of digital analytics and database tools to explore and analyze data.
• Develop relationships with partner analytics teams to enable holistic storytelling.
• Create compelling presentations to highlight analysis and tell the story.

Skills

Analytical experience

Leadership

Communication skills

Cross-functional collaboration

Problem solving

Time management

Education

Bachelor's degree in analytical field

MBA or equivalent

Tools

Adobe Analytics

Google Analytics

BI tools

Job description

Disney Experiences Intelligence (DXi) is a center of excellence dedicated to strategy development and decision making through actionable data analytics, integration, and insights. The Senior Manager, Digital Analytics will lead a team of seven and report to the Director, Digital Analytics for Disneyland and Disney Signature Experiences.

The role is based in Anaheim, with four days in the office and Fridays remote.