Senior Manager, Digital Activation and Planning (Pharma)

Dentsu Aegis Network Ltd.; Massachusetts; Remote; USD 68,000 - 111,000; Full time

Job summary

A leading company in the digital activation space is seeking a Senior Manager to enhance relationships with pharmaceutical clients. This role involves overseeing client operations, developing media strategies, and ensuring timely campaign execution. The ideal candidate will have experience in digital media planning, particularly in regulated industries. This position offers the flexibility of remote work and a comprehensive benefits package.

Benefits

Medical, vision, and dental insurance

Life insurance

Short-term and long-term disability

401k

Flexible paid time off

At least 15 paid holidays

Paid sick and safe leave

Paid parental leave

Qualifications

• 4-6 years of experience in digital media planning and strategy.
• Experience in a highly regulated industry, preferably pharma.

Responsibilities

• Oversee day-to-day management of client’s business throughout the strategic planning process.
• Develop cross-channel requests for proposals (RFPs) and evaluate proposals.
• Lead monthly financial operations, including client billing and reconciliation.

Skills

Digital Media Planning

Client Management

Project Management

Data-Driven Strategy

Tools

Prisma

Job description

Senior Manager, Digital Activation and Planning (Pharma) page is loaded

Senior Manager, Digital Activation and Planning (Pharma)

Apply locations USA - Remote - Massachusetts USA - Remote - Pennsylvania USA - Remote - New York time type Full time posted on Posted 3 Days Ago job requisition id R1092512

Job Description:

dentsu is seeking a Senior Manager, Digital Activation and Planning. The ideal candidate will play a lead role in strengthening relationships with key pharmaceutical clients, collaborate with partner agencies, provide strategic media guidance to clients, establish and develop relationships with health media publishers, and ensure dentsu’s media programs meet client goals and KPIs in a timely, error-free manner.

You will play a critical role in developing and scaling a more contemporary, agile health media offering for our clients. This role can be remote. You will report to our Group Director of Digital Investment.

You Will:

1. Oversee day-to-day management of our client’s business throughout the entire strategic planning and implementation process.
2. Serve as the main point of contact for day-to-day client operations.
3. Be responsible for on-time, on-budget campaigns, and quality assurance of all ad placements. You will oversee the development of tactical digital media plans.
4. Develop cross-channel requests for proposals (RFPs), evaluate proposals, and finalize buy recommendations.
5. Quality-assure all campaigns, reporting, and billing to produce client-ready materials.
6. Recommend innovative tactics to improve account and foster growth.
7. Serve as the day-to-day lead for all activation processes, including Prisma setup, trafficking, and QA.
8. Communicate campaign performance, providing insightful feedback on technology, data, optimization, and in-platform quality assurance.
9. Lead monthly financial operations, including client billing, actualizations, and reconciliation.
10. Foster talent within the team, teach, and lead junior team members.
11. Identify and participate in new and organic growth opportunities.

You Have:

1. 4-6 years of experience in digital media planning and strategy.
2. Experience in a highly regulated industry, preferably pharma.
3. Knowledge and experience with multi-channel marketing to DTC (direct-to-consumer) and HCP (healthcare professional) audiences including programmatic, search, POC (point of care), print, video, and social media. Working knowledge of patient and professional media channels and partners.
4. Experience with data-driven strategy, campaign development, measurement, and optimization.
5. Experience with financial processes, billing, actualization, invoice reconciliation, media authorization development, and Prisma skills.
6. Willingness to learn and grow skills in client management and communication.
7. People and project management experience, including managing junior planners and contributors from various specialty functions.
8. Ability to bring together multidisciplinary teams to achieve desired outcomes.

The annual salary range for this position is $68,000-$110,400. Placement within the salary range depends on relevant experience, knowledge, skills, and other factors.

Benefits include: Medical, vision, and dental insurance; Life insurance; Short-term and long-term disability; 401k; Flexible paid time off; at least 15 paid holidays; paid sick and safe leave; paid parental leave.

Dentsu complies with applicable laws regarding employee leave benefits. For more details, visit www.dentsubenefitsplus.com.

To apply, click the “Apply” button at the top of this job posting. Applications are reviewed continuously, and qualified candidates will be contacted.

Location: USA - Remote - Massachusetts

Brand: Dentsu X

Time Type: Full time

Contract Type: Permanent

Dentsu is committed to equal employment opportunities and provides reasonable accommodations for individuals with disabilities. For accommodations, contact [e-mail].