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Benefits offered by this job
100% medical, dental and vision insurance
Paid parental leave
Pet insurance discount
Life insurance
Commuter benefits
401(k)
Employee Assistance Program
Job summary
A global AI cybersecurity leader is seeking a Senior Manager, Audience & Program Marketing in Phoenix, AZ. This role focuses on designing programs to deepen customer engagement and drive growth through cross-sell and upsell initiatives. The ideal candidate has over 5 years in B2B marketing, a data-driven mindset, and experience in customer success enablement. Other perks include comprehensive health insurance, paid parental leave, and 401(k) plans.
Qualifications
5+ years of experience in B2B marketing focusing on customer marketing.
Strong understanding of customer lifecycle management and SaaS metrics.
Hands-on experience with CRM and marketing automation platforms.
Responsibilities
Design and execute targeted programs influencing customer outcomes.
Develop multi-touch campaigns for the customer journey.
Lead engagement programs for customer satisfaction and retention.
Skills
B2B marketing experience
Customer success enablement
Project management skills
Data analysis skills
Communication skills
Education
Bachelor’s degree in Marketing, Business, or related field
Tools
Salesforce
Gainsight
HubSpot
Job description
A global AI cybersecurity leader is seeking a Senior Manager, Audience & Program Marketing in Phoenix, AZ. This role focuses on designing programs to deepen customer engagement and drive growth through cross-sell and upsell initiatives. The ideal candidate has over 5 years in B2B marketing, a data-driven mindset, and experience in customer success enablement. Other perks include comprehensive health insurance, paid parental leave, and 401(k) plans.