Senior Manager, Customer Education

Qualia; Austin (TX); On-site; USD 140,000 - 190,000; Full time

Job summary

Qualia, based in Austin, TX, seeks a Senior Manager of Customer Education to lead strategy, development, and delivery of programs that help customers adopt and derive long-term value from our real estate technology platform.

You will oversee Qualia University, Knowledge Base, and customer-facing content, and drive the growth of a paid training service, shaping operating models and delivery standards at scale.

Qualifications

• 8+ years of experience in customer education, customer training, content strategy, knowledge management, instructional design, professional services, customer success, or related function in a B2B SaaS environment.
• 4+ years of people leadership experience leading multidisciplinary or cross-functional teams.
• Experience building and commercializing a paid customer training or professional services program, including pricing, packaging, capacity planning, and program P&L.
• Experience owning a program budget or P&L, utilization targets, and unit economics.
• Experience scaling customer education programs across digital, self-service, one-to-many, and instructor-led formats.
• Strong understanding of customer education strategy, instructional program development, adult learning principles, content operations, and knowledge management.

Responsibilities

• Lead a multidisciplinary team responsible for customer content, knowledge management, digital education, and instructor-led training and foster a culture of customer empathy, accountability, collaboration, and high-quality execution.
• Own the vision, strategy, roadmap, and operating model for customer education across Qualia, including AI-enabled changes to production, delivery, personalization, assessment, and teaching needs.
• Own the growth and P&L of Qualia's paid training program—pricing, packaging, margin, capacity planning, and sales enablement—and define boundaries between free and paid offerings.
• Create a cohesive education ecosystem connecting Qualia University, the Knowledge Base, customer-facing content, webinars, workshops, and instructor-led training.
• Oversee development and maintenance of self-paced and instructor-led courses, learning paths, certifications, knowledge articles, videos, job aids, release education, and facilitator materials.
• Establish standards and operating processes for each program including QA, content architecture, taxonomy and governance.
• Define and measure success of each program, analyze performance, and drive continuous improvement.
• Communicate program strategy, performance, capacity, risks, and recommendations to senior leadership.
• Ensure customer-facing content remains accurate, accessible, relevant, consistent, and aligned with Qualia's products, brand, and needs.
• Build and maintain cross-functional partnerships with Sales, Product, Marketing, Customer Success, Professional Services, Finance, Legal, and Operations.
• Manage platforms, tools, vendors, and budgets supporting customer education, knowledge, content, and training.

Skills

Customer education

Content strategy

Knowledge management

Instructional design

Program management

Cross-functional collaboration

Tools

LMS

Knowledge base software

Job description

At Qualia, we've built the leading B2B real estate technology that transforms the home buying and selling experience into a simple, secure, and enjoyable process. Our SMB and Enterprise products bring together users from across the real estate ecosystem—homebuyers and sellers, lenders, title and escrow agents, and real estate agents—onto a single shared digital closing platform, providing greater clarity and transparency to real estate transactions. Today, through our business customers across the country, millions of consumers use Qualia to close on homes every year.

WHAT YOU'LL WORK ON

As the Senior Manager of Customer Education, you will lead the strategy, development, and delivery of the programs and resources that help Qualia customers build proficiency, adopt our products, and achieve long-term value.

You will oversee Qualia's customer education ecosystem, including Qualia University, the Knowledge Base, customer-facing educational content, one-to-many programming, and one-to-one instructor-led training. You will also lead the growth of Qualia's new paid customer training service, developing the programs, operating models, and delivery standards needed to scale training as a consistent and valuable professional service.

This role will be responsible for creating a connected customer education strategy across self-service, digital, and live learning channels. You will ensure customers can easily find accurate, relevant, and role-specific education while helping the team prioritize the programs and content that have the greatest impact on customer adoption, proficiency, satisfaction, and long-term success.

You will lead a multidisciplinary team responsible for customer content, knowledge management, digital learning, and customer training. You will partner closely with Product, Product Marketing, Customer Success, Support, Professional Services, Sales, Operations, and other stakeholders to translate customer needs, product changes, and business priorities into scalable educational experiences.

This role requires strong people leadership, customer education expertise, content and knowledge management experience, operational rigor, and the ability to move comfortably between long-term strategy and hands‑on execution.

RESPONSIBILITIES

• Lead a multidisciplinary team responsible for customer content, knowledge management, digital education, and instructor‑led training and continue to foster the team's strong culture of customer empathy, accountability, collaboration, creativity, operational discipline, and high‑quality execution
• Own the vision, strategy, roadmap, and operating model for customer education across Qualia with particular focus on how AI changes the practice of customer education at Qualia - production, delivery, personalization, assessment, and what needs to be taught at all.
• Own the growth and P&L of Qualia's paid training program - pricing, packaging, margin, capacity planning, and sales enablement - and define the boundary between free and paid offerings. Partner with Sales, CS, and Finance on positioning, scoping, contracting, and fulfillment to hit annual bookings and utilization targets.
• Create a cohesive education ecosystem that connects Qualia University, the Knowledge Base, customer‑facing content, webinars, workshops, and instructor‑led training
• Oversee the development and maintenance of self‑paced and instructor‑led courses, learning paths, certifications, knowledge articles, videos, job aids, release education, facilitator materials, and other customer‑facing resources
• Establish standards and operating processes for each of the team's programs including quality assurance, content architecture, taxonomy and governance
• Define and measure the success of each program, analyze program performance and drive continuous improvement
• Communicate program strategy, performance, capacity considerations, risks, and recommendations to senior leadership
• Ensure customer‑facing content remains accurate, accessible, relevant, consistent, and aligned with Qualia's products, brand, and customer needs
• Build and maintain strong cross‑functional partnerships with Sales, Product, Marketing, Customer Success, Professional Services, Finance, Legal, and Operations
• Manage relevant platforms, tools, vendors, and budgets supporting customer education, knowledge, content, and training programs

YOUR BACKGROUND THAT LIKELY MAKES YOU A MATCH

• 8+ years of experience in customer education, customer training, content strategy, knowledge management, instructional design, professional services, customer success, or a related function, preferably in a B2B SaaS environment
• 4+ years of people leadership experience, including experience leading multidisciplinary or cross‑functional teams
• Experience building and commercializing a paid customer training or professional services program, including ownership of pricing, packaging, capacity planning, and program P&L. Experience launching a program from inception strongly preferred.
• Experience owning a program budget or P&L, utilization targets, and unit economics
• Demonstrated experience developing and scaling customer education programs across digital, self‑service, one‑to‑many, and instructor‑led formats
• Strong understanding of customer education strategy, instructional program development, adult learning principles, content operations, and knowledge management
• Experience owning or managing an LMS, customer academy, knowledge base, or similar customer learning and content ecosystem
• Experience establishing content governance, taxonomy, quality standards, intake processes, operating models, and measurement frameworks
• Strong program and project management skills, with the ability to translate strategy into clear priorities and executable plans
• Strong analytical orientation with the ability to use customer insights, program data, and business outcomes to guide decisions
• Excellent written and verbal communication skills, with the ability to translate complex products, workflows, and concepts into clear and accessible customer education
• Familiarity with AI‑enabled content development, knowledge search, automation, personalization, or digital learning experiences is preferred
• Experience working in a complex, regulated, workflow‑driven, or vertical SaaS industry is preferred

Based in Austin, TX with the ability to work in the office a minimum of two days per week is preferred.

WHY QUALIA

Qualia is made up of incredibly bright, mission‑driven coworkers who are passionate about using technology to solve real‑world problems—and we're growing quickly. In order to continue building an engaging and dynamic organization, we're committed to giving everyone the support they need to do great work.

Our benefits package is designed to allow our team members to be their best selves, both in and out of the workplace. In addition to comprehensive health plans, a 401k program, and commuter benefits, we prioritize family and personal well‑being through professional development, parental leave, and a flexible time off policy. Qualia offers a robust online onboarding program to train new hires, biweekly all‑hands meetings, and a variety of internal virtual events to keep employees connected.

We believe diverse perspectives and backgrounds are critical to building great technology, and our goal is to cultivate an environment where people feel equally valued and respected. Qualia is proud to be an equal‑opportunity workplace, and we welcome applicants from all backgrounds regardless of race, color, ancestry, religion, gender identity or expression, sexual orientation, marital status, age, citizenship, socioeconomic status, disability, or veteran status.

By submitting your application, you acknowledge and agree to the collection, processing, and use of your personal information as described in our Employee Data Privacy Notice*.