Senior Manager, Business Analytics & Modeling

Society for Information Management; California; Hybrid; USD 120,000 - 180,000; Full time

Job summary

NCGA in California seeks a Senior Manager, Business Analytics & Modeling in IT to translate data into growth and efficiency insights. This role leads forecasting models and dashboards informing GPS-driven decisions, partnering with marketing, membership, and finance teams.

You will build and stress-test financial and membership models, develop narratives for leadership, and manage multiple priorities with integrity around confidential information.

Qualifications

• Bachelor's degree in analytics, statistics, economics, business, or related quantitative field.
• Experience in business analytics, data science, or related field; membership/subscription experience a plus.
• Proficiency in SQL and BI tools (Tableau/Power BI/Looker).
• Strong financial modeling skills; able to build and stress-test models.
• Translate complex data into clear narratives and recommendations.
• CRM or membership platforms experience (HubSpot a plus).
• Excellent analytical and communication skills with attention to detail.
• Ability to manage multiple priorities in a dynamic environment.

Responsibilities

• Build and maintain analytical models underpinning strategic planning.
• Design and maintain executive dashboards and KPIs in real time.
• Partner with marketing, membership, operations and finance to translate data needs.
• Conduct segmentation and cohort analyses for growth opportunities.
• Present findings clearly to senior leadership and non-technical stakeholders.

Skills

SQL

Analytical thinking

Statistics

Forecasting

Data storytelling

CRM systems

Stakeholder comms

Project management

Integrity & discretion

Education

Bachelor's degree in analytics, statistics, economics, business, or related quantitative field

Advanced degree preferred

Tools

Tableau

Power BI

Looker

Job description

Overview

JOB DESCRIPTION

SENIOR MANAGER, BUSINESS ANALYTICS & MODELING

Job Title: Senior Manager, Business Analytics & Modeling Department: IT

Reports To: Chief Technology Officer FLSA Status: Exempt

Effective Date: August 2026

SUMMARY:

Founded in 1901, the Northern California Golf Association is the largest allied golf association in the United States. The NCGA has roughly 200,000 members who belong to more than 1,300 member clubs throughout Northern California. The NCGA vision is "to ensure the game is vibrant, inclusive, and accessible" and is focused on enhancing the lives of Northern California golfers by helping them enjoy the benefits of golf for a lifetime. As a key partner with the USGA, the NCGA provides its members with official handicap indexes and helps oversee several critical governance areas for the game of golf. The NCGA owns and operates two golf courses (Poppy Hills and Poppy Ridge), conducts more than 650 days of golf events each year, including championships and competitive golf tournaments for all abilities, and casual golf outings and trips. The NCGA also publishes NCGA Golf digital magazine and secures exclusive member discounts on products and services. The NCGA Foundation, which originally created Youth on Course, has evolved and the NCGA is also the sole member of the NCGA Foundation, which is aimed at growing the game and supporting the golf community throughout Northern California.

The Senior Manager, Business Analytics & Modeling is a key strategic partner responsible for acquiring and turning business data (including but not limited to membership, participation, and financial data) into actionable insights that drive growth, retention, operational efficiency and satisfaction. This role leads the design and delivery of analytical frameworks, forecasting models, and performance dashboards that inform decisions across the organization, especially around GPS (growth, participation and satisfaction). This position will receive regular guidance and is expected to work collaboratively with other members of the consolidated NCGA organization.

Experience Required

KNOWLEDGE, SKILLS, & EXPERIENCE:

• Bachelor's degree in analytics, statistics, economics, business, or a related quantitative field; advanced degree preferred
• Experience in business analytics, data science, or a related field; membership or subscription-based organization experience a strong plus
• Proficiency in SQL and experience with BI tools such as Tableau, Power BI, or Looker
• Strong financial modeling skills; comfortable building and stress-testing models
• Demonstrated ability to translate complex data into clear narratives and recommendations
• Experience with CRM or membership management platforms (HubSpot experience a significant plus)
• Excellent analytical, organizational, and problem-solving skills with a high attention to detail.
• Strong interpersonal and communication skills; ability to present information clearly to various stakeholders with various levels of expertise.
• Proven ability to manage multiple priorities and deadlines in a dynamic environment.
• High degree of integrity and discretion when handling confidential financial information.

Essential Responsibilities

ESSENTIAL FUNCTIONS:

• Build and maintain the analytical models that underpin strategic planning across the NCGA:
  • Membership modeling - acquisition funnel models, cohort retention curves, churn propensity models, and lifetime value models
  • Financial modeling - driver-based revenue and expense models, budget-vs-actual variance models, and multi-year forecast models
  • Operational modeling - scenario and sensitivity analysis, and growth models for membership initiatives
• Partner with marketing, membership, operations and finance teams to identify data needs and translate them into analytical solutions
• Design and maintain executive-level dashboards and reporting tools that surface KPIs and trends in real time
• Work with marketing to evaluate the effectiveness of member acquisition and engagement programs, including A/B testing and attribution analysis
• Conduct segmentation and cohort analyses to identify growth and efficiency opportunities within and across member segments and operations
• Partner with customer service to conduct NPS surveys and leverage the data/insights to improve satisfaction scores
• Present findings and recommendations clearly to senior leadership and non-technical stakeholders