Senior Manager Analytics

HireMinds; Boston (MA); On-site; USD 120,000 - 130,000; Full time

Job summary

A premier integrated advertising agency is looking for an Associate Director of Marketing Analytics to lead a senior analytics team. This role focuses on developing cross-channel measurement strategies and delivering data-driven business insights to influence marketing decisions. Ideal candidates have 5–8 years of relevant experience, strong analytical and SQL skills, and a proven record of presenting insights to stakeholders. The position offers competitive compensation and a chance to mentor junior analysts.

Qualifications

• 5–8+ years of experience in marketing analytics within an advertising, media, or communications organization.
• Deep experience analyzing paid media performance across channels.
• Strong SQL skills and experience with BI tools.

Responsibilities

• Serve as the primary analytics lead across mid-to-senior client stakeholders.
• Develop clear, data-driven narratives that influence marketing and investment decisions.
• Manage and mentor junior analysts to ensure high-quality, on-time deliverables.

Skills

Marketing analytics

Cross-channel measurement

Statistical analysis

SQL

Team leadership

Education

Bachelor’s degree in analytics, statistics, math, marketing, or related field

Tools

Power BI

Tableau

Job description

Associate Director, Marketing Analytics - Integrated Advertising Agency

HireMinds is seeking an Associate Director of Marketing Analytics to join a high-performing analytics team within a fully integrated advertising agency.

This role sits at the center of strategy, media, and creative—using data to drive smarter marketing decisions and measurable business growth. You’ll serve as the senior analytics lead across key accounts, guiding measurement strategy, developing actionable insights, and mentoring a growing team.

If you’re equally comfortable building cross-channel measurement frameworks and presenting insights to senior stakeholders, this could be a strong next step.

This is a contract to direct hire position. Rate $70-80/hr. Salary $120,000-$130,000 per annum.

Responsibilities

• Serve as the primary analytics lead across mid-to-senior client stakeholders
• Develop clear, data-driven narratives that influence marketing and investment decisions
• Design and execute cross-channel measurement frameworks from the ground up
• Analyze paid media performance and uncover growth opportunities
• Translate statistical analysis into compelling business insights
• Manage and mentor junior analysts to ensure high-quality, on-time deliverables
• Partner cross-functionally with strategy, media, and creative teams
• Contribute to the evolution of analytics capabilities, tools, and best practices

Preferred Qualifications

• 5–8+ years of experience in marketing analytics within an advertising, media, or communications organization
• Deep experience analyzing paid media performance across channels
• Strong SQL skills and experience with BI tools (Power BI preferred; Tableau or similar also welcome)
• Solid understanding of statistical methods (regression, correlations, hypothesis testing, financial metrics)
• Proven experience presenting insights to senior stakeholders
• Demonstrated team leadership and mentoring experience
• Bachelor’s degree in analytics, statistics, math, marketing, or related field