Senior Manager, Acquisition Marketing

Fi Money; New York (NY); On-site; USD 130,000 - 180,000; Full time

Job summary

Fi Money in New York is seeking a Senior Manager, Acquisition Marketing to lead paid media across Google Ads, Amazon Ads, and YouTube. You will build and run campaigns, set the strategy, and own performance against acquisition targets, becoming the single accountable owner for these channels.

This role demands a proven track record with meaningful ad spend and a data-driven mindset to drive growth. The position offers opportunities to influence growth in a fast-paced, collaborative environment

Qualifications

• Proven track record scaling Google Ads and Amazon Ads with meaningful spend.
• Experience running YouTube as a reach and performance channel.
• Strong ownership of campaigns from strategy to execution.

Responsibilities

• Build and run campaigns across Google, Amazon, and YouTube to meet acquisition targets.
• Set channel strategy and optimize performance to drive revenue.
• Own end-to-end performance metrics and reporting for paid media.

Skills

Google Ads

Amazon Ads

YouTube Ads

Performance marketing

Acquisition strategy

Tools

Google Ads Platform

Amazon Advertising Console

YouTube Advertising

Job description

Welcome to Fi.

We’re a passionate team from Square, Google, Oura, Peloton, Uber, and more working to transform the human-pet relationship. Our mission? Develop cutting-edge technology to revolutionize what it means to be a pet parent. The pet industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our team’s talent and expertise to improve the lives of millions of pets in the U.S. Real-time location tracking, activity, sleep and behavior monitoring – and that's just the beginning.

The most exciting aspect of our work? Bridging the communication gap between pets and humans. Imagine a world where everyone knows how their pet feels in real time and how to keep their best friend in good shape. That's the future we're building at Fi.

If you're someone who thrives in innovative, collaborative work environments and feels strongly about helping pets live longer, better lives, Fi could be the perfect fit. Join us in our pursuit of the “impossible,” or as we call it here “let me find a way,” to redefine the future of pet ownership together.

Fi is looking for a Senior Manager, Acquisition Marketing!

Fi is looking for a senior performance marketer who has personally scaled Google Ads and Amazon Ads at meaningful spend, knows how to run YouTube as both a reach and a performance channel, and doesn't take platform numbers at face value. You'll build and run campaigns yourself, set the strategy, own performance against acquisition targets, and be the single accountable owner for these channels. Performance marketing sits at the center of our growth, and the decisions made in this seat move real revenue.