Senior Local Media Sales Leader (TV + Digital)

Jobtome; Washington (District of Columbia); On-site; USD 65,000 - 75,000; Full time

Benefits offered by this job

Medical, dental, vision

Life insurance

Long-term disability insurance

401(k)

9 paid holidays

Cell phone/gas allowance

Job summary

Apple Valley News Now based in Yakima is seeking an experienced media sales leader to head a high-performing local sales team. This modern-seller coach will drive revenue through new business development, account strategy, and integrated TV + digital solutions.

Lead planning across TV, streaming/CTV, and Phase 3 Digital while mentoring reps to close opportunities. You will set expectations, forecast, and push a culture of accountability, growth, and performance with robust pricing and inventory

Qualifications

• 3+ years of success in media sales and/or digital marketing sales.
• Leadership experience strongly preferred.
• Experience building multi-platform solutions (TV + streaming/CTV + digital) and communicating value clearly to local decision makers.
• A coaching/teaching mindset—comfortable developing talent through consistent feedback and field work.
• Strong business acumen with the ability to manage accounts, pricing, and inventory/rate strategy.
• Comfort with modern sales tools: CRM discipline, pipeline management, and performance reporting.
• A collaborative, community-minded approach consistent with Morgan Murphy Media's values.

Responsibilities

• Recruit, coach, and develop a team of Account Executives focused on solution-selling and strong customer relationships.
• Set clear expectations, drive activity, and build a culture of accountability and continuous improvement.
• Partner with the General Sales Manager and other leaders to execute revenue strategy, forecasting, and go-to-market priorities.
• Lead integrated sales planning across linear TV, streaming/CTV, O&O digital, and Phase 3 Digital services (including audience targeting and performance reporting).
• Join sales calls and ride-alongs—teaching by doing and helping reps move opportunities forward.
• Support inventory and pricing strategy with a disciplined approach to ratings, avails, pacing, and yield.
• Identify new categories and key accounts, create a plan to win them, and help your team execute it.

Skills

Leadership

Multi-platform sales

Coaching/teaching

Strategic account management

Pricing & inventory strategy

Tools

CRM

Pipeline management

Performance reporting

Job description

Apple Valley News Now based in Yakima is seeking an experienced media sales leader to head a high-performing local sales team. This modern-seller coach will drive revenue through new business development, account strategy, and integrated TV + digital solutions.

Lead planning across TV, streaming/CTV, and Phase 3 Digital while mentoring reps to close opportunities. You will set expectations, forecast, and push a culture of accountability, growth, and performance with robust pricing and inventory