Senior Living Sales Director: Grow Community & Referrals

Commonwealth Senior Living; Norfolk (VA); Hybrid; USD 65,000 - 78,000; Full time

Job summary

Commonwealth Senior Living in Norfolk, VA, seeks a Sales Director to lead the CSL Selling with Noble Purpose process, manage census, and grow referrals from hospitals and community partners. You will drive tours, manage the sales pipeline, and ensure the community maintains a strong image aligned with company values.

The role requires a healthcare-related bachelor's degree or at least two years of sales experience, with excellent verbal, written, and public speaking skills to engage families and

Qualifications

• Bachelor's degree in healthcare field or at least two years of sales experience.
• Knowledge of the workings and operation of the long-term care industry.
• Genuine interest in improving the lives of seniors and families.
• Ability to work independently.
• Excellent verbal, written, public presenting and interpersonal communication skills.

Responsibilities

• Achieve census goals and annual budget projections; generate leads, schedule tours, advance the sales process and meet targets.
• Organize and conduct Community Experiences with prospective residents while maintaining CSL sales standards.
• Respond to walk-ins, phone inquiries and web leads promptly and input all leads into the database accurately.
• Develop quarterly revenue plans including lead generation, events and referrals; collaborate with leadership on sales strategies.
• Maintain relationships with residents, families and referral sources to drive admissions and revenue.
• Coordinate admissions with Executives and care directors; conduct screenings as needed to assess level of care and coverage.
• Attend weekly sales meetings and ensure compliance with policies; protect confidentiality and public image.

Skills

Sales experience

Healthcare knowledge

Independent work

Verbal communication

Written communication

Public speaking

Interpersonal skills

Education

Bachelor's degree in healthcare

Job description

Commonwealth Senior Living in Norfolk, VA, seeks a Sales Director to lead the CSL Selling with Noble Purpose process, manage census, and grow referrals from hospitals and community partners. You will drive tours, manage the sales pipeline, and ensure the community maintains a strong image aligned with company values.

The role requires a healthcare-related bachelor's degree or at least two years of sales experience, with excellent verbal, written, and public speaking skills to engage families and