Senior Living Sales Counselor

Elite Medical Staffing; Kansas City (MO); On-site; USD 70,000 - 80,000; Full time

Job summary

Kingswood is seeking an organized, engaging salesperson to help prospective residents and their families choose their next home. You will manage inquiries, conduct tours, maintain your pipeline, and close sales to meet the goal of 60+ residence sales in a calendar year.

You will spend your time talking with prospects, following up, and coordinating move-ins with community leadership. Prior experience in senior living sales and a proactive, results-driven approach are essential.

Qualifications

• 2-4 years of sales experience in independent senior living, or 4-6 years in a residential leasing consultant or residential sales role.
• Demonstrated success leasing up a community or residential building with significant vacancies, supported by measurable occupancy or closing results.
• Excellent interpersonal skills and the ability to build rapport with prospective residents and their families.
• Strong personal initiative, organization, and accountability for follow-up and sales results.
• Confidence managing a sales pipeline, handling objections, and turning qualified interest into commitments.
• Motivation to pursue an ambitious annual sales goal while helping prospects make informed decisions.

Responsibilities

• Manage the sales process from inquiry and discovery through tours, follow-up, commitment, and move-in.
• Convert existing leads into appointments and move-ins through timely, personalized follow-up and clear next steps.
• Conduct engaging tours that connect Kingswood's residences, lifestyle, amenities, and services to each prospect's priorities.
• Explain residency options, costs, and next steps clearly and accurately; address concerns and ask for the sale without pressuring prospects.
• Build and execute a sales plan focused on filling vacant residences and achieving the goal of 60+ residence sales in one calendar year.
• Keep CRM records current, prioritize active opportunities, and report on tours, conversions, commitments, and move-ins.
• Take ownership of follow-through and work with community leadership and resident services to coordinate a smooth move-in.
• Build referral relationships that support occupancy growth.

Skills

Sales experience

Interpersonal skills

Organization

Follow-up discipline

Closing abilities

Objection handling

Tools

CRM software

Job description

Our Senior Living Community Client is seeking an organized, engaging salesperson to help prospective residents and their families choose their next home. We have an established pipeline of leads and a clear goal: sell 60+ residences within one calendar year. We need someone who follows up consistently, builds trust, handles objections, and moves qualified prospects toward a decision.

This is a hands-on sales role with direct responsibility for converting inquiries into move-ins. You will spend your time talking with prospects, conducting tours, maintaining your pipeline, and closing sales. Successful senior living salespeople and residential leasing or sales professionals are encouraged to apply. Experienced candidates are welcome; prior director-level leadership is not required.

What You Will Do

• Manage the sales process from inquiry and discovery through tours, follow-up, commitment, and move-in.
• Convert existing leads into appointments and move-ins through timely, personalized follow-up and clear next steps.
• Conduct engaging tours that connect Kingswood's residences, lifestyle, amenities, and services to each prospect's priorities.
• Explain residency options, costs, and next steps clearly and accurately; address concerns and ask for the sale without pressuring prospects.
• Build and execute a sales plan focused on filling vacant residences and achieving the goal of 60+ residence sales in one calendar year.
• Keep CRM records current, prioritize active opportunities, and report on tours, conversions, commitments, and move-ins.
• Take ownership of follow-through and work with community leadership and resident services to coordinate a smooth move-in.
• Build referral relationships that support occupancy growth.

What You Bring

• 2-4 years of sales experience in independent senior living, or 4-6 years in a residential leasing consultant or residential sales role.
• Demonstrated success leasing up a community or residential building with significant vacancies, supported by measurable occupancy or closing results.
• Excellent interpersonal skills and the ability to build rapport with prospective residents and their families.
• Strong personal initiative, organization, and accountability for follow-up and sales results.
• Confidence managing a sales pipeline, handling objections, and turning qualified interest into commitments.
• Motivation to pursue an ambitious annual sales goal while helping prospects make informed decisions.

Preferred Experience

• Experience selling both entrance-fee and rental senior living communities.
• Experience in a Continuing Care Retirement Community (CCRC) or Life Plan Community.

Compensation

Base salary of $70,000-$80,000 plus commission per move-in.

Kingswood is an equal opportunity employer