Senior Lifestyle Specialist

CHI Living Communities; Milwaukee (WI); On-site; USD 65,000 - 85,000; Full time

Job summary

Franciscan Villa in South Milwaukee is seeking a Senior Lifestyle Specialist to drive census growth and occupancy by nurturing active prospects from inquiry through move-in, owning the entire move-in process and delivering a welcoming transition for new residents.

The role emphasizes managing the sales pipeline with emphasis on conversion ratios and speed-to-lead response times, while driving lead generation through targeted community outreach and outside business development.

Qualifications

• BSN degree required.
• RN license required.
• Five years of progressive experience in business development, sales, or marketing with outside business development emphasis.

Responsibilities

• Drive census growth and occupancy goals for the community.
• Own the move-in process from inquiry to move-in ensuring a seamless transition for new residents.
• Manage the sales pipeline with focus on conversion ratios and speed-to-lead; generate leads through targeted outreach.

Skills

Sales

Lead generation

Referral networks

Outside business development

Senior living

Education

BSN

RN license

Job description

Franciscan Villa has an exciting new opportunity for a Senior Lifestyle Specialist.

Franciscan Villa is conveniently located in the City of South Milwaukee. We offer competitive pay, superb benefits, and top-notch amenities for our staff including on-site child care services, a fully equipped work-out room, relaxation room with massage chairs, walking trail and more! We are seeking candidates who will promote the values of Compassion, Inclusion, Integrity, Excellence, and Collaboration in their interactions and the care they provide our residents. If you wish to join a team where you will be valued and appreciated, Franciscan Villa is the place for you.

Job Responsibilities

The Senior Lifestyle Specialist is a dynamic and results-driven sales professional dedicated to achieving and exceeding census growth and occupancy goals for our community. This role is central to the internal sales process, focusing intensely on nurturing active prospects from initial inquiry through move-in. The Specialist excels at managing the sales pipeline with emphasis on conversion ratios and speed-to-lead response times, while also driving lead generation through targeted community outreach. This position owns the entire move-in process, ensuring a seamless and welcoming transition for new residents.

Job Requirements

• BSN
• Current RN License is required.
• Five years of progressive experience in business development, sales, or marketing, with a strong emphasis on outside business development, lead generation, and building referral networks.
• Direct experience in the senior living or long-term care industry.
• Demonstrated ability to drive and manage change within an organization.