Senior Lead, Local Video & Audio Strategy

PMG; New York (NY); Híbrido; USD 130 000 - 190 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Annual Bonus

Healthcare

Parental Leave

Retirement Plans

Fertility & Family Support

Pet Insurance

Time Off

Commuter Benefits

Professional Development

Volunteering Hours

Resumo da oferta

PMG is seeking a Senior Video Lead in New York to advance the One Video strategy, aligning teams and partnerships across Linear TV, streaming, and digital video. You will shape how PMG plans, invests, negotiates, and activates within the video ecosystem to deliver unified, strategic outcomes.

You will work with Investment Leaders, Strategy, Analytics, and Client Leadership to drive holistic approaches, optimize local media investments, and mentor teams in local buying workflows.

Qualificações

• 8+ years of local video, audio, media investment or related experience required.
• Bachelor’s degree or equivalent work experience.
• Hands-on experience with local TV, radio/audio campaigns across multiple markets.
• Strong knowledge of local audience dynamics, inventory, pricing, partnerships.
• Experience with Mediaocean local buying workflows; familiarity with Prisma enhancements and Nielsen or similar tools.
• Proven ability to manage campaign execution details including placements, pacing, makegoods, posting, billing, discrepancies, cost analysis.
• Strong negotiation and marketplace judgment.
• Ability to turn data and signals into actionable optimization recommendations.
• Experience improving workflows and training others.
• Curiosity and adaptability as a continual learner with a customer-focused mindset.
• People-focused leadership and collaboration.

Responsabilidades

• Lead local video and audio planning, investment stewardship, and execution across local linear TV, local radio/audio, sponsorships, live sports, and emerging local media opportunities.
• Manage multi-market campaigns from approved plans through placement, monitoring, final buy review, posting, billing reconciliation, discrepancy resolution, reporting, and cost analysis.
• Develop market-level investment recommendations considering audience needs, inventory, pricing, timing, marketplace dynamics, reach, efficiency, and outcomes.
• Coordinate with account, strategy, analytics, operations, and local-market teams to keep timelines and deliverables on track.
• Build and maintain relationships with local media partners to support execution, market intelligence, pricing efficiency, and access.
• Support local sports and sponsorship initiatives including planning, negotiation, trafficking coordination, delivery tracking, makegoods, discrepancy resolution, post-buy evaluation.
• Serve as a subject matter expert for Mediaocean local buying workflows and Prisma enhancements.
• Provide guidance, training, and best-practice support on local buying systems and campaign execution expectations.
• Use signals to identify optimization opportunities and surface risks with clear next steps.
• Contribute to forecasting, budgeting, reporting requests, and operational planning for local video and audio campaigns.
• Identify emerging local media trends and opportunities to strengthen planning and execution.
• Lead with PMG values and maintain inclusive, agile leadership.

Conhecimentos

Video investment

Campaign planning

Negotiation

Data analysis

Workflow optimization

Leadership

Cross-functional collaboration

Continual learning

Formação académica

Bachelor's degree or equivalent

Ferramentas

Mediaocean Local Buying

Prisma enhancements

Nielsen

Descrição da oferta de emprego

PMG is seeking a Senior Video Lead in New York to advance the One Video strategy, aligning teams and partnerships across Linear TV, streaming, and digital video. You will shape how PMG plans, invests, negotiates, and activates within the video ecosystem to deliver unified, strategic outcomes.

You will work with Investment Leaders, Strategy, Analytics, and Client Leadership to drive holistic approaches, optimize local media investments, and mentor teams in local buying workflows.