Senior Integrated Marketing & GTM Leader

FinTech Collective, LLC; Mountain View (CA); Sur place; USD 175 000 - 200 000; Plein temps

Avantages offerts par ce poste

401(k) match

Health insurance options

Disability coverage

Life insurance

Unlimited paid time off

Résumé du poste

Gen in Mountain View, CA (onsite 3 days/week) seeks a senior creative leader to own the development and production of breakthrough brand campaigns across LifeLock and related brands. The role blends creative leadership with brand strategy, GTM integration, and analytics-driven storytelling to drive measurable impact.

You will partner with in-house agencies to concept, develop, and produce video, digital, social, and paid media assets, delivering end-to-end creative assets and scalable toolkits

Qualifications

• 10+ years of experience in creative development, brand campaign strategy, or integrated marketing.
• Proven experience leading creative development and production for large-scale campaigns or launches.
• Strong judgment in brand positioning and campaign systems.
• Experience influencing senior stakeholders in a matrix organization.

Responsabilités

• Translate brand positioning and audience insights into messaging architecture and scalable platforms.
• Own messaging development for initiatives, crafting value props and product narratives.
• Design campaign architecture with strategic platforms and audience segmentation.
• Ensure guardrails and brand principles are reflected in briefs and territories.
• Partner with in-house agencies to produce video, digital, social, and paid assets.

Connaissances

Brand campaign strategy

Creative leadership

Communication skills

Storytelling

Analytical fluency

Description du poste

Gen in Mountain View, CA (onsite 3 days/week) seeks a senior creative leader to own the development and production of breakthrough brand campaigns across LifeLock and related brands. The role blends creative leadership with brand strategy, GTM integration, and analytics-driven storytelling to drive measurable impact.

You will partner with in-house agencies to concept, develop, and produce video, digital, social, and paid media assets, delivering end-to-end creative assets and scalable toolkits