Senior Insights Leader, Consumer & Brand Growth

Lume Deodorant; New York (NY); Vor Ort; USD 147.500 - 160.000; Vollzeit

Benefits dieser Stelle

Medical, dental, and vision coverage

401k match

Flexible time off

Paid parental leave

Free products from all brands

Zusammenfassung

Lume Deodorant is hiring a Senior Manager of Insights based in New York to lead consumer research for their Lume and Mando brands. You'll be responsible for understanding consumer segments and trends to influence brand strategy and innovation.

Ideal candidates should have over 7 years of experience in consumer insights, preferably in the FMCG or personal care sectors. The role emphasizes collaboration with marketing and product teams to optimize initiatives that resonate with consumers.

Qualifikationen

• 7+ years of experience in consumer insights.
• Proven track record of executing high impact research studies.
• Experience in FMCG or personal care brands preferred.

Aufgaben

• Lead consumer learning for Lume & Mando brands.
• Partner with various teams to identify and optimize initiatives.
• Execute primary market research projects.

Kenntnisse

Consumer research

Data analysis

Market trends

Communication skills

Ausbildung

Bachelor's degree

Master’s Degree/MBA

Tools

DIY research tools

Jobbeschreibung

Lume Deodorant is hiring a Senior Manager of Insights based in New York to lead consumer research for their Lume and Mando brands. You'll be responsible for understanding consumer segments and trends to influence brand strategy and innovation.

Ideal candidates should have over 7 years of experience in consumer insights, preferably in the FMCG or personal care sectors. The role emphasizes collaboration with marketing and product teams to optimize initiatives that resonate with consumers.