Senior GTM Marketing Lead, AI & Agentforce

salesforce.com, inc.

San Francisco (CA)

On-site

USD 130,000 - 217,000

Full time

14 days+

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Job summary

Salesforce is seeking a GTM Senior Product Marketing Manager, Agentforce, to scale go-to-market for the Agentforce portfolio. You will enable sales through repeatable programs, develop demo content, and translate AI capabilities into customer value.

This role requires strong cross-functional collaboration with Product, PMM, and Sales teams in a fast-paced enterprise SaaS environment. The candidate will design enablement programs, build compelling sales plays and demos, and drive adoption through

Qualifications

7+ years in Product Marketing, solution engineering, sales, or GTM roles within B2B SaaS or enterprise technology.
Deep understanding of Salesforce AI, Agentforce, or comparable enterprise AI platforms.
Ability to translate technical capabilities into clear business value.

Responsibilities

GTM Execution: serve as Agentforce GTM expert across product, marketing, sales, pricing/packaging, and operations.
Sales plays: create and manage quarterly plays aligned to priorities and field needs.
AI agent enablement: design AI-powered tools and Slackbot skills for quick guidance.
Adoption acceleration: drive adoption and track funnel/usage metrics across the field.
Cross-functional collaboration: align with Strategy, Core PMM, Product Enablement, and Sales programs.