Senior GTM Engineer (Inbound)

SentinelOne, Inc.; New York (NY); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Medical/dental/vision coverage

401K

Unlimited time off

Gym reimbursement

Volunteer time off

Job summary

SentinelOne, Inc. is seeking a results-driven Growth/Go-To-Market automation lead to design and deploy AI-powered workflows that accelerate lead response and nurture across the funnel.

You will own the integrations between CRM, marketing automation, enrichment, and analytics, and build inbound AI agents for top-of-funnel engagement. You will prototype website personalization and content recommendations, establish robust evaluation frameworks, and coach teams through AI adoption with scalable

Qualifications

• 6+ years across growth/GTM marketing, marketing/revenue operations, systems, or solutions engineering.
• Hands-on time building automation or AI into real GTM work.
• Experience designing, building, and deploying AI agents and agentic workflows.

Responsibilities

• Speed up lead response with automations for routing, scoring and rapid replies.
• Build inbound AI agents and lead-qualification agents for top-of-funnel work.
• Personalize conversion paths with website personalization and content recommendations.
• Own the lead lifecycle stack across marketing automation, CDP, enrichment, intent data, and CRM.
• Automate content and SEO operations and measure quality with evals against baselines.
• Develop guardrails with human-in-the-loop review and rollback paths.
• Coach teams and document playbooks for scalable AI adoption.
• Deliver end-to-end automation across GTM stack within milestones 1–12.

Skills

GTM stack fluency

AI agent design

Prompt architecture

API integrations

SQL

Python

JavaScript

Leadership coaching

Tools

n8n

Make

CRM integrations

MCP integrations

Job description

• Speed up lead response. Build automations that route, score, and respond to inbound leads in minutes, not days. Own the systems behind speed-to-lead
• Build inbound AI agents. Design and deploy chat agents, form-follow-up agents, and lead-qualification agents that work the top of the funnel around the clock
• Personalize the conversion path. Build and integrate website personalization, dynamic forms, and content recommendations tied to visitor intent and account data
• Own the lead lifecycle stack. Integrate marketing automation, CDP, enrichment, intent data, and CRM so a lead’s data and status stay accurate at every handoff (e.g., Marketo/HubSpot, Salesforce, Segment, ZoomInfo/Clearbit, 6sense)
• Automate content and SEO ops. Build workflows that support content production, on-page optimization, and performance tracking at scale
• Make quality measurable. Build evals for lead-scoring accuracy, chat agent quality, and routing correctness against human baselines
• Build the guardrails. Implement human-in-the-loop review for anything customer-facing, plus logging and rollback paths
• Coach and document. Bring marketing ops and demand gen up the AI curve. Build playbooks and reusable templates
• Ramp across a clear arc: in months 1 to 3, embed with one or two priority teams, map their highest-friction workflows, and ship your first end-to-end automation with a real evaluation harness behind it; in months 4 to 6, expand to additional use cases, stand up reusable templates and a shared prompt and skill library, and start coaching the teams you have served toward running things themselves; in months 7 to 12, own a meaningful slice of the GTM stack and its agentic workflows, demonstrate measurable impact in cycle-time, output quality, and capacity, and hand off matured systems to their owning teams
• Own the year-one outcome: several of the highest-friction workflows in the teams you support running on systems you built and instrumented, those teams increasingly self-sufficient, a growing library of reusable and documented templates others build on, and provable quality, with an evaluation behind every deployed system and a rollback path in front of it

Benefits

• Medical, dental, and vision coverage
• Employee assistance program
• Gym reimbursement
• Incentive-based challenges
• Mental health and mindfulness
• Unlimited Time Off
• Grandparent Leave
• Volunteer Time Off
• Paid Sick Time
• Paid Holidays
• 16 weeks Gender-Neutral Parental Leave
• Restricted Stock Unit Program
• Flexible Spending Accounts
• Life Insurance
• Short and Long Term Disability Insurance
• 401K
• Team building activities
• Celebrations and social gatherings
• Community volunteering events
• Global all hands and local town hall events

Fluency with the modern GTM stack and how data moves through it (CRM, marketing automation, enrichment, outreach, analytics), and comfort owning integrations and pipelines between themStrong prompt architecture skills and practical experience with agent frameworks, orchestration platforms (e.g., n8n, Make), and API/MCP integrationsA builder's instinct paired with GTM judgment: you understand funnels, ICP, and buying signals, and you decide what is worth automating based on revenue impact, not novelty6 or more years across growth/GTM marketing, marketing/revenue operations, systems, or solutions engineering, including hands-on time building automation or AI into real GTM workDemonstrated experience designing, building, and deploying AI agents and agentic workflows that changed real work, not just using AI tools but building with themWorking proficiency in at least one of SQL, Python, or JavaScript, enough to build lightweight tools, integrations, and workflowsA B2B and enterprise SaaS background, with familiarity with brand-safety and compliance constraints on automated outputsComfort coaching non-technical teammates through AI adoption and anticipating resistance without relying on positional authorityExperience building evaluation frameworks for AI systems (prompt evals, benchmarking, regression testing)Practical experience fine-tuning or heavily customizing models for production use cases