Senior GTM Enablement Manager

The Wrap; United States; Hybrid; USD 106,000 - 146,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) retirement plan

Paid Time off

Job summary

Lattice is seeking a GTM Enablement Program Manager to own sales enablement strategy and performance across its Revenue organization. The role partners with Revenue Leadership to strengthen discovery, deal strategy, and consistent sales execution.

This is not a traditional training role but focuses on behavior-change systems, coaching, and measurable outcomes. Responsibilities include owning discovery, demo, and deal execution; building manager coaching frameworks; and integrating AI-enabled

Qualifications

• 6–8 years of progressive, professional experience.
• 2+ years in SaaS sales enablement; experience in selling, product marketing, sales management, and/or learning & development is preferred.
• Experience owning end-to-end enablement programs or sales initiatives that drive measurable business impact.
• Strong understanding of the sales motion, including discovery, demo, and deal strategy.

Responsibilities

• Own the enablement strategy across discovery, demo, and deal execution; translate priorities into initiatives.
• Build manager coaching frameworks, tools, and rhythms for consistent coaching and accountability.
• Improve reps discovery, value positioning, and deal execution; develop scalable programs for stronger deal strategy and alignment.
• Leverage Gong, Salesforce, and AI workflows to create visibility into sales behaviors and performance trends.

Skills

Sales enablement

Coaching

Stakeholder alignment

Communication

Data-driven decisions

Tools

Gong

Salesforce

Mindtickle

Guru

Job description

We’re hiring a GTM Enablement Program Manager to own sales enablement strategy and performance across our Revenue organization (SMB, Mid-Market, and Upmarket).

This role is responsible for improving how we convert pipeline into revenue. You will partner closely with Revenue Leadership to strengthen discovery, elevate deal strategy, and build consistent, high-quality sales execution across the funnel.

This is not a traditional training role. You will design and implement systems that drive behavior change through manager coaching, inspection, and clear performance signals. You will connect enablement efforts directly to business outcomes and continuously refine your approach based on what drives results.

What you’ll own

• Sales Enablement StrategyOwn the enablement strategy across discovery, demo, and deal execution. Translate business priorities into focused initiatives that improve pipeline conversion and sales effectiveness.
• Manager-Led Coaching SystemsBuild frameworks, tools, and rhythms that enable managers to coach effectively on core sales skills. Partner with leaders to reinforce consistent coaching and accountability across teams.
• Deal Execution & Sales SkillsImprove how reps run discovery, position value, and navigate deals. Develop scalable programs that strengthen deal strategy, stakeholder alignment, and overall execution quality.
• Inspection, AI Workflows, & Performance VisibilityLeverage tools like Gong, Salesforce, and AI-driven workflows to create visibility into sales behaviors and performance trends. Integrate AI into rep and manager workflows (e.g. call analysis, coaching insights, deal inspection, and content creation) to improve efficiency and effectiveness. Define leading indicators and partner with leaders to inspect progress and drive accountability.
• Measurement & ImpactEstablish clear success metrics and connect enablement initiatives to pipeline, conversion, and revenue outcomes. Continuously iterate based on data and feedback.
• Cross-Functional AlignmentPartner with Sales, Product Marketing, and RevOps to ensure alignment on messaging, processes, and priorities that impact Pre-Sales performance.

What success looks like

• Managers consistently coach their teams on core sales skills with clear frameworks and expectations
• Reps demonstrate stronger discovery, clearer value articulation, and more effective deal progression
• Enablement initiatives are directly tied to measurable improvements in pipeline conversion and sales performance
• There is clear visibility into what is working, where gaps exist, and how to improve

What you’ll bring

• 6–8 years of progressive, professional experience, including 2+ years in SaaS sales enablement; experience in selling, product marketing, sales management, and/or learning & development is preferred
• Experience owning end-to-end enablement programs or sales initiatives that drive measurable business impact
• Strong understanding of the sales motion, including discovery, demo, and deal strategy
• Ability to translate business problems into structured, scalable solutions
• Comfort working with GTM metrics and using data to inform decisions and measure success
• Proven ability to influence stakeholders and drive alignment across teams and levels
• Strong communication skills, both written and verbal
• Ability to manage multiple priorities and operate with a high degree of ownership
• Familiarity with GTM tools such as Gong, Salesforce, Mindtickle, and Guru
• Experience working in a multi-product SaaS environment (HR tech experience is a plus)
• A collaborative, enthusiastic attitude with a strong bias for action and a passion for empowering others to succeed

AI fluency

We are building an AI-enabled GTM organization, and this role is expected to operate accordingly. You should:

• Regularly use AI tools to improve the speed and quality of your work
• Leverage AI to analyze data, generate insights, and build enablement resources
• Continuously explore new ways to incorporate AI into GTM workflows, including coaching, deal inspection, and content creation
• Demonstrate strong judgment in when and how to use AI effectively

The estimated annual cash salary for this role is $106,000 - $145,500. This position is also eligible for incentive stock options, subject to the terms of Lattice’s applicable plans.

Benefits: The Company offers the following benefits for this position, subject to applicable eligibility requirements:

• Medical insurance
• Dental insurance
• Vision insurance
• Life, AD&D, and Disability Insurance
• Emergency Weather Support
• Wellness Apps
• Paid Parental Leave, Paid Time off inclusive of holidays and sick time
• Commuter & Parking Accounts
• Lunches in the Office
• Workplace Amenities Stipend, Internet and Phone Stipend
• One time WFH Office Set-Up Stipend
• 401(k) retirement plan
• Financial Planning
• Learning & Development Budget
• Sabbatical Program
• Invest in Your People Fund

*Note on Pay Transparency:

Lattice provides an estimate of the compensation for roles that may be hired as required by state regulations. Compensation may vary based on (a) location, as Lattice factors in specific location when benchmarking compensation for most roles; (b) individual candidate skills and qualifications; and (c) individual candidate experience.

Additionally, Lattice leverages current market data to determine compensation, so posted compensation figures are subject to change as new market data becomes available. The salary, other compensation, and benefits information is accurate as of the date of this posting. Lattice reserves the right to modify this information at any time, subject to applicable law.

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About Lattice

Lattice is on a mission to build cultures where employees and their companies thrive. In an age where employees have more choices than ever before, businesses that put employees first are winning – and Lattice is building the tools to empower those people-centric companies.

Lattice is a people success platform that offers performance reviews, employee engagement surveys, real-time feedback, weekly check-ins, goal setting, and career planning in a way that allows companies to focus on employee development, growth, and engagement – yielding stronger employee retention, performance, and impact to the bottom line. Since launching in 2016, we have grown to over 5,000+ customers globally, including brands like Loom, Robinhood, and Gusto.

Lattice is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. Lattice is an equal opportunity employer; committed to a community of inclusion, and an environment free from discrimination, harassment, and retaliation.

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