As a Senior Manager on Adobe’s digital business team, you’ll own growth and monetization strategy for a portfolio of Adobe’s mobile apps – spanning Creativity and Productivity products like Acrobat Reader, Lightroom, Firefly, Adobe Scan, Premiere Mobile, etc. You’ll identify opportunities for revenue growth across the full funnel – acquisition, conversion, expansion, and retention – turn those ideas into actionable experiments, and partner with product, analytics, demand generation, and regional teams to ship them and realize impact.
Responsibilities
- Build a deep understanding of Adobe’s mobile products, transaction surfaces, and what motivates customers to purchase and engage with Adobe products.
- Ideate broader growth strategies and the specific experiments to test them – across pricing, acquisition, conversion, and retention.
- Draw on qualitative insights (user journeys, customer needs) and quantitative analysis to pinpoint workflows and tactics that improve acquisition, upsell, cross‑sell, and retention.
- Partner with platform product, analytics, demand generation, and regional teams to take initiatives from idea to launch and measurement.
- Frame and prioritize high‑impact bets, and build cross‑functional alignment needed to ship them.
- Distill progress, results, and blockers for senior collaborators with an eye on what’s material.
- Work closely with app store partners – Google Play and Apple App Store – staying ahead of their policies and feature releases, leveraging new capabilities for Adobe, and influencing partner roadmaps where it matters.
Qualifications
- MBA preferred, with 6+ years in product‑led growth strategy, product marketing, product management, or tech‑focused management consulting.
- Sharp, structured problem‑solving skills, ideally developed at a leading management consulting firm; ability to break down ambiguous problems, surface key insights, and develop clear action plans or roadmaps.
- Experience with digital commerce; understanding of mobile apps and subscription business models is a plus.
- Strong data fluency – comfortable with basic modeling and, most importantly, able to draw sharp insights and clear implications from the data presented (essential); hands‑on A/B‑testing experience is a plus but not mandatory.
- A real interest in technology and hands‑on familiarity with AI tools, and a curiosity to keep learning as the space evolves.
- Comfortable navigating organizational complexity and influencing roadmaps without direct authority; a clear communicator who can make complex tradeoffs legible to executives.
- Experience working with global teams and across markets.
Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic.