Senior Growth Marketing Manager

Ceros; New York (NY); Remote; USD 120,000 - 160,000; Full time

Job summary

Ceros, a global leader in digital experiences, is seeking a Senior Growth Marketing Manager to enhance marketing strategies across the buyer’s journey. This role is remote-first and ideal for an experienced marketer passionate about driving growth in B2B technology. The successful candidate will collaborate with various teams to develop impactful marketing campaigns and optimize strategies using data-driven insights.

Benefits

Stock options

Premium health insurance

401K matching

Paid parental leave

Flexible vacation days

Paid sick days

Stipend for home office setup

Access to co-working spaces

Stipend for collaborative experiences

Qualifications

• Minimum of 7 years' experience in B2B technology marketing.
• Experience in translating marketing campaigns from concept to execution.
• Curiosity to understand B2B software marketing.

Responsibilities

• Strategize multichannel growth marketing campaigns.
• Experiment with messaging targeting different personas.
• Contribute to content development based on trends.

Skills

Data-driven decision-making

Account-based marketing

Analytical skills

Segmentation of target market

Communication skills

Collaboration skills

Job description

Location: Remote within the US

Reporting Into: VP, Demand Generation

Compensation: $120,000 - $160,000 base salary, based on qualifications and experience.

About Ceros

At Ceros, we believe that creating powerful digital experiences is essential for helping organizations tell their stories and differentiate their brands. In a world where buyers are inundated with endless digital noise, it's critical for brands to deliver experiences that inspire, educate, and make a lasting impact on the audiences that matter most.

Our no-code content creation platform empowers businesses to transform the buying journey with rich, interactive experiences that capture the attention of buyers and drive enduring business outcomes. The platform makes it faster, easier, and more cost-effective to create premium digital experiences, allowing businesses to scale it across their go-to-market programs.

Today, Ceros powers some of the most engaging experiences on the web. In 2023 alone, interactive content created with Ceros — from websites to landing pages and pitch decks to case studies— was viewed more than half a billion times, with over 3 million comments added using MarkUp, our visual collaboration tool.

Working at Ceros means making an impact at scale. Our products and services are beloved by over 500,000 users and leveraged by leading brands including Workday, Colliers, Getty, McKesson, and McKinsey. Ceros is backed by top-tier investors, including Sumeru Equity Partners, Grotech Ventures, Greycroft, and Starvest Partners.

The Role

The Senior Growth Marketing Manager is an essential hire within the Demand Generation organization, responsible for effective and conversion-centric marketing strategies across the buyer journey. You'll be a key partner for our New Logo and Expansion pursuits as we creatively approach acquisition and expansion opportunities.

This role partners closely across Go-To-Market teams and a revenue mindset is essential for success. You'll work with New Business Directors, Account Executives, Customer Success, Revenue Operations, Creative and Media roles to bring your multichannel marketing program visions to life. A test-and-learn mindset with a desire to validate through research will be a competitive edge to ensure we are optimizing programs effectively.

We are searching for an experienced growth marketer who is eager to understand our buyer journey and use cases.

Key Responsibilities

• Strategize and operationalize multichannel growth marketing campaigns in coordination with sales and customer partners
• Approach segmentation creatively leveraging our best-in-class suite of technology along with data points
• Creatively partner within the event team to conceptualize event programming that meets our prospects where they are in their journey
• Experiment with messaging at a vertical and persona level
• Contribute to content development plans based on consumption trends
• Deeply understand the New Logo and Expansion sales motions to optimize program tactics, timing, and targeting accordingly
• Remain ever-curious about new ideas that make the team and organization stronger and smarter
  
  

Practical stuff we anticipate you having

• A minimum of 7 years' progressive experience in similar roles, preferably within a B2B technology organizations looking to scale
• Demonstrated experience translating marketing campaign ideas from concept to execution
• Conviction, backed by data insights, about learnings and optimizations to consider
• Ability to segment large areas of the target market creatively to maximize conversion
• Genuine curiosity to understand B2B software marketing buying journey for our personas
• Expertise in account-based marketing methodologies and tools
• Strong analytical skills, with an emphasis on data-driven decision-making
  
  

What we're looking for from the heart

• A genuine passion for growth marketing and helping our quota-carrying teams be their best
• Exceptional communication and collaboration skills
• Ability to work autonomously and make crucial decisions
• Appreciation for the crucial role Ceros plays within our customer base
• Team-oriented approach with a dedication to company growth and success
  
  

Key Things to Know:

• This is a full-time position.
• This is a remote-first role.
  
  

Benefits:

Global remote-first organization

Stock options

Premium health insurance

401K matching

Paid parental leave after a year of employment: 16 weeks for primary caregivers, 4 weeks for secondary caregivers

Flexible vacation days

Paid Sick days

Stipend for your home office setup

Excellent gear (Macbook Air, external monitor, etc.)

Stipend towards experiences in which Cerosians can collaborate, educate, and create social connections with one another

Unlimited access to co-working spaces around the globe

Please be aware of fraudulent job offers. Ceros will never request payment, banking details, or sensitive personal information during the hiring process. All official communication will come from a @ceros.com domain or from our Greenhouse email account. If you receive a suspicious message, do not respond and report it to [e-mail]. This email address is intended solely for reporting suspicious activity. Job applications sent to this address will not be reviewed.

At Ceros, we are deeply committed to the recruitment, retention, and growth of diverse talent; uniting people from unique backgrounds in our shared passion for unlocking creativity through technology.

As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, veteran status, parental status, gender identity or expression, transgender status, sexual orientation, national origin, age, disability or genetic information. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.

Pay Range Varies Depending On Qualifications And Experience

Base Salary

$120,000—$160,000 USD