1 week ago: Be among the first 25 applicants. Genesco Sports Enterprises provided pay range.
This range is provided by Genesco Sports Enterprises. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range:
$65,000.00 / yr - $67,000.00 / yr
Additional compensation types:
Annual Bonus
Job Overview
As a Sr. Graphic Designer, Account Manager at GSE, you’ll work closely with the Creative Director and cross-functional account teams to shape and deliver impactful brand activations and campaigns across a portfolio of clients. This role blends creative execution, brand strategy, and client service, making it ideal for a candidate with creative agency experience and a passion for consumer engagement through sports marketing.
Job Duties
- Collaborate with strategy, social, and experiential teams to develop and execute high-level campaign concepts, activations, and branded content rooted in strategic objectives.
- Translate marketing and brand strategy into compelling creative deliverables—from pitch decks and storytelling frameworks to event branding, digital and in-stadium assets.
- Design compelling visuals across presentation decks, event branding, social content, signage, and digital assets.
- Translate marketing and brand strategy into elevated creative solutions that resonate with consumers.
- Ensure brand and creative consistency across touchpoints, while pushing for innovation in how our clients show up.
- Act as a brand steward, ensuring creative alignment with core brand values and overarching partnership goals.
- Support the Account Director in managing timelines, deliverables, and team alignment across creative workstreams.
- Research and apply cultural, category, and competitor insights to strengthen creative strategies and build audience resonance.
- Lead development of strategic creative presentations that articulate ideas clearly and persuasively to internal stakeholders and client partners.
- Contribute to brainstorms, copywriting, and presentation development to ensure concepts are both strategic and executable.
- Maintain high attention to detail while managing multiple projects, ensuring quality and brand consistency at every touchpoint.
Qualifications
- Bachelor’s degree in Advertising, Marketing, Design, Communications, or related field.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Microsoft PowerPoint.
- 5-7 years of agency or brand-side creative/strategy experience.
- A portfolio showcasing visual storytelling across digital, print, and experiential work.
- Experience partnering with strategy, production, and account teams to bring ideas to life.
- Ability to own creative workstreams while supporting big-picture brand strategy.
- Excellent written and verbal communication skills, including building presentations and pitch decks.
- Collaborative, solutions-oriented, with strong time management and organizational skills.
- Passion for brand storytelling, sports marketing, and culture-led creative thinking.
- Experience designing Point-of-Sale collateral is a plus.
- Bonus: experience with motion, video editing, or production support.
Additional Details
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Design, Art / Creative, and Information Technology
Industries: Advertising Services
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Senior Graphic Designer • Dallas, TX, United States