Senior Go-To-Market Program Manager

Remote; San Francisco (CA); Remote; USD 140,000 - 180,000; Full time

Benefits offered by this job

100% remote within USA

Competitive salary + comprehensive ben

Job summary

BlackCloak is seeking a Senior GTM Program Manager to own the programs that connect our GTM strategy to field teams, vendors, and the changes we roll out. You will turn requests into a prioritized portfolio and ensure adoption of new processes and tools, collaborating with GTM systems and analytics teammates.

You will design, launch, and run the GTM delivery model, manage the intake process, and maintain roadmaps with leadership reviews.

Qualifications

• 5+ years in program management or GTM/marketing ops.
• Proven track record of cross-functional programs with sales/marketing.
• Hands-on vendor management incl. evaluations and negotiations.
• Experience leading change and driving adoption with teams.
• Strong organization, prioritization, and senior-leader communication.
• Familiar with CRM and marketing tools; comfortable with project tools.

Responsibilities

• Design, launch, and run GTM Ops delivery model.
• Own intake process and backlog prioritization.
• Build & maintain GTM Ops roadmap and timelines.
• Run weekly priorities and monthly/quarterly reviews.
• Manage cross-functional programs end-to-end.
• Create playbooks and templates.
• Vendor management and reviews.
• Change management and adoption communications.
• Field Marketing enablement activities.
• Measure success and report to leadership.

Skills

Program management

GTM operations

Vendor management

Change management

Organization

Communication

PM tools

Entrepreneurial mindset

Cross-functional leadership

Tools

Asana

Monday

Smartsheet

Job description

BlackCloak’s mission is to protect corporate executives and high-profile individuals in their personal lives, mitigating risks to their families, companies, reputation, and finances. We defend our clients’ digital lives from hackers, privacy leaks, and identity theft. If you are passionate about helping to protect others, then keep reading - this may be your next great opportunity.

BlackCloak is building a new delivery model for Go-To-Market (GTM) Operations, and we’re looking for a Senior GTM Program Manager to make it run. Reporting to the head of GTM Operations, you’ll own the programs that connect our GTM strategy to our field teams: the vendors we rely on, the changes we roll out, and the field marketing motions that generate pipeline.

You’ll turn a steady stream of requests and ideas into a prioritized, well-run portfolio of work, keep sales and marketing leaders aligned, and make sure new processes and tools are adopted, not just launched. This is a hands-on program leadership role for someone who loves structure, follows through, and can lead without formal authority. It is not a systems administration role: you’ll partner closely with our GTM systems and analytics teammates, who own CRM administration, data, and reporting.

GTM Ops Delivery Model and Program Management

• Help design, launch and run the new GTM Operations delivery model, including intake, prioritization, planning and status reporting.

• Own the GTM Ops work intake process: triage requests from sales and marketing, define scope and level of effort, and keep the backlog prioritized.

• Build and maintain the GTM Ops roadmap, project plans and timelines, making trade-offs visible to leadership.

• Run the team's operating cadence: weekly priorities, project reviews, and monthly or quarterly updates to sales and marketing leadership.

• Manage cross-functional programs from kickoff to close, with clear owners, milestones, risks and success measures.

• Create and maintain playbooks, templates and documentation so the team works the same way every time.

Vendor Management

• Lead vendor evaluations and selection, including requirements gathering, demos, scorecards and business cases.

• Maintain a vendor inventory with renewal dates, spend, owners and usage, and flag consolidation or savings opportunities.

• Track vendor deliverables against agreed scope and deadlines, check work for quality, and expedite quickly when timelines or standards slip.

• Run regular vendor business reviews and hold partners accountable for outcomes and value delivered.

Change Management and Adoption

• Plan and lead the rollout of new GTM processes, programs and tools, from stakeholder alignment through launch.

• Write and deliver change communications, training plans and launch materials for sales and marketing teams.

• Define adoption goals for each rollout, track them after launch, and act on gaps through follow‑up training and feedback loops.

• Gather field feedback and turn it into improvements, acting as a trusted voice between the field and GTM Operations.

Field Marketing Enablement

• Partner with Field Marketing and Sales to plan and execute regional programs, events and executive engagements.

• Build repeatable field marketing processes: event planning checklists, budget tracking, timelines and post‑event follow‑up.

• Coordinate with sales leaders and account teams so field programs target the right accounts and have clear follow‑up plans.

• Track field program performance (attendance, pipeline influenced, cost per opportunity) and share results with leadership.

What Success Looks Like in Your First 90 Days

• First 30 days: Learn our GTM teams, vendors, and active projects, and document how work is requested and prioritized today.

• First 60 days: Launch the GTM Ops intake and prioritization process, with a single backlog and a regular review cadence with sales and marketing leaders, and complete a vendor inventory with renewal dates and spend.

• First 90 days: Lead at least one rollout from launch to measured adoption, and run field marketing programs on a repeatable planning and reporting process.

What You Need to be Successful

• 5+ years of experience in program management, GTM operations, marketing operations, sales strategy, or a related role at a B2B company.

• A proven track record of running cross‑functional programs that involve sales, marketing, and outside partners.

• Hands‑on vendor management experience, including evaluations, renewals, negotiations, and performance reviews.

• Experience leading change: rolling out new processes or programs and driving adoption with sales or marketing teams.

• Strong organization and prioritization skills, with the judgment to know which workstreams matter most.

• Clear written and verbal communication, including updates and presentations for senior leaders.

• Comfort with project management tools such as Asana, Monday, or Smartsheet, and a working knowledge of how CRM and marketing tools support the funnel.

• An entrepreneurial mindset and a desire to grow with a fast‑moving company.

Bonus Points If You Have

• Experience supporting field marketing, events, or ABM programs.

• Experience in cybersecurity, SaaS, or another B2B technology company.

• Formal training in program or change management (PMP, Prosci, Agile, or similar).

• Experience helping stand up a new team, operating model, or intake process.

• Early‑ or mid‑stage company experience.

About BlackCloak

BlackCloak is an extremely fast‑growing company in an entirely new product category. We have amazing product fit validated by industry awards and an impressive client base of Fortune 500 companies across all industries.

BlackCloak offers a competitive salary, exceptional benefits, and a dynamic work environment. Below is a quick summary of BlackCloak’s generous benefits package for full‑time employees includes:

• 100% Remote Company, within the USA

• Comprehensive Medical, Dental, and Vision plans with a 100% employer‑paid monthly premium option for employees & 50% employer‑paid monthly premiums for dependents.

• Health Savings Account with company contribution for eligible medical plans.

• Flexible Vacation Plan

• 10 Paid Company Holidays

• 100% employer‑paid Life, AD&D and Short‑ and Long‑Term Disability Insurance

• 401k with Traditional and Roth options, including employer match.

• Company Equity

• Paid Parental and Pregnancy Recovery Leave

• Company and team off‑sites and virtual events throughout the year

• Home office stipend

Learn More about Us

Website: https://blackcloak.io

LinkedIn: /blackcloak

Twitter: @BlackCloakCyber

White Paper: https://bc.blackcloak.io/quantifying-the-business-need-for-digital-executive-protection-report-download