Senior Global Events Leader — Pipeline & Growth

Blackboard; United States; Remote; USD 105,000 - 130,000; Full time

Job summary

Blackboard is seeking a Sr. Manager of Events to own the global events strategy and execution from end to end. This senior individual contributor role reports to the VP, GTM Marketing and collaborates with Revenue Marketing and Customer Marketing to drive new logos and retention through event programs.

You will manage the events calendar, budget, vendor relations, and cross-functional partnerships, ensuring events convert and contribute to pipeline across the customer lifecycle.

Qualifications

• Owning global events programs with measurable pipeline impact beyond logistics.
• Building structured relationships with Sales, CSM, and Enablement teams.
• Managing six- to seven-figure event budgets and ROI reporting.
• Translating GTM priorities into event programs across the customer lifecycle.
• Developing scalable playbooks and post-event follow-up strategies.

Responsibilities

• Own the global events calendar and prioritization framework across conferences, owned events, and partner activations.
• Budget ownership: forecast, vendor management, contract negotiations, and ROI tracking.
• Lead event logistics, staffing, venue decisions, and on-site execution at scale.
• Design pre-, during-, and post-event communications and engagement sequences.
• Align events with GTM positioning and PMM messaging across teams.
• Build relationships with Sales, CSM, Enablement, and Solution Engineering for field activation.
• Define success metrics and maintain an real-time events performance dashboard.

Skills

Global events ownership

Budget management

Vendor negotiations

Cross-functional collaboration

Sales/CSM enablement

Data-driven measurement

Program strategy & governance

Contract staff management

Job description

Blackboard is seeking a Sr. Manager of Events to own the global events strategy and execution from end to end. This senior individual contributor role reports to the VP, GTM Marketing and collaborates with Revenue Marketing and Customer Marketing to drive new logos and retention through event programs.

You will manage the events calendar, budget, vendor relations, and cross-functional partnerships, ensuring events convert and contribute to pipeline across the customer lifecycle.