Senior Front-End Marketing Engineer — AI-Driven Web

OPENLANE, Inc.; Carmel (IN); Hybrid; USD 90,000 - 130,000; Full time

Job summary

OPENLANE, Inc. is seeking a Sr. Front-End Marketing Engineer to own and evolve the brand's digital front door. You will work on marketing websites, landing pages, and microsites, using WordPress, Astro, and modern web tech to deliver brand campaigns and customer experiences.

You will collaborate with designers, product marketers, and engineers, leveraging AI-assisted tools to accelerate development, improve page speed, and ensure accessibility and SEO are baked into every delivery.

Qualifications

• Bachelor-level or equivalent experience not specified; experience focus for marketing websites.
• Translate high-fidelity designs into semantic front-end code.
• Build and deploy WordPress-based sites and templates.
• Implement analytics tagging and marketing measurement workflows.

Responsibilities

• Build, maintain, and optimize OPENLANE marketing websites and landing pages.
• Develop reusable front-end components and templates.
• Configure WordPress CMS, themes, and plugins securely.
• Collaborate with designers, marketers, and engineers; review code.
• Triage issues, refactor code, and improve performance and accessibility.

Skills

HTML5

CSS3

JavaScript

WordPress

CMS

Semantic HTML5

Accessibility

SEO

Performance

GitHub

AI tools

Tailwind

Sass

Astro

PHP

MySQL

OpenAI

Gemini

GitHub Copilot

Tools

Astro

WordPress

PHP

MySQL

GitHub

AWS

Cloudflare

Vercel

Netlify

Job description

OPENLANE, Inc. is seeking a Sr. Front-End Marketing Engineer to own and evolve the brand's digital front door. You will work on marketing websites, landing pages, and microsites, using WordPress, Astro, and modern web tech to deliver brand campaigns and customer experiences.

You will collaborate with designers, product marketers, and engineers, leveraging AI-assisted tools to accelerate development, improve page speed, and ensure accessibility and SEO are baked into every delivery.