Senior Field Marketing Lead: AI & Enterprise Events

Nimble; San Francisco (CA); On-site; USD 90,000 - 140,000; Full time

Job summary

Nimble is seeking a Senior Field Marketing Manager to own the company’s field presence across conferences, summits, hackathons, and customer events. You will lead the event engine, coordinating with Marketing, Ecosystem, Sales, and leadership with autonomy and a data-driven mindset.

You will own strategy, budgeting, vendor negotiations, and on-site execution, ensuring pipeline-driven follow-up and measurable ROI for Nimble’s AI-focused ecosystem. This role is based in San Francisco.

Qualifications

• 4+ years managing events at a high-growth B2B tech company (AI/data space strongly preferred).
• Established relationships across enterprise and AI-native companies — deep connections in SF or NY a strong plus.
• Demonstrated success planning both developer-focused events (hackathons, meetups, technical conferences) and executive-level events (dinners, summits, customer gatherings).
• Proven ownership of the full event lifecycle — planning, pre-event logistics, on-site execution, and post-event follow-up.
• Strong vendor management, budgeting, and negotiation skills.
• Data-driven approach to events: comfortable defining metrics, tracking ROI, and reporting results to senior management.
• Experience supporting large industry events and regional summits.

Responsibilities

• Own Nimble's presence in the field — the event engine that puts us in front of the AI engineers who build on us and the enterprise buyers who sign.
• Decide which events we invest in, how we show up, and which ones we walk away from
• Own the annual calendar — conferences, hackathons and meetups, regional summits, executive dinners, and partner co-marketing activations
• Own the budget end to end, including sponsorship and vendor negotiation
• Leverage existing and build new relationships with partners to amplify our presence at events
• Own venue, contracts, run-of-show, speaking slots, and booth
• Design the programming — not just the venue — that makes a dinner worth the room's evening
• Brief executives and sellers so everyone arrives with the same story
• Be the decision-maker on-site, solo, when something breaks
• Build target lists with Sales before every event
• Run the follow-up motion afterward, so no lead dies in a spreadsheet
• Partner with Ecosystem on hackathons and meetups, where a working demo earns more trust than a booth
• Report ROI per event to leadership — meetings and pipeline, not badge scans
• Kill formats that don’t convert — three events that produce pipeline beat ten that produce photos
• Bring a real point of view on events into GTM planning

Skills

Event planning

Budgeting

Vendor mgmt

Data-driven

Cross-functional

Relationships

Executive mgmt

Job description

Nimble is seeking a Senior Field Marketing Manager to own the company’s field presence across conferences, summits, hackathons, and customer events. You will lead the event engine, coordinating with Marketing, Ecosystem, Sales, and leadership with autonomy and a data-driven mindset.

You will own strategy, budgeting, vendor negotiations, and on-site execution, ensuring pipeline-driven follow-up and measurable ROI for Nimble’s AI-focused ecosystem. This role is based in San Francisco.