Senior Experience Design Leader

State Farm; Atlanta (GA); Hybrid; USD 137,000 - 179,000; Full time

Job summary

State Farm is seeking a Senior Experience Lead to shape and guide experience strategy across multiple products and customer journeys. You will partner with Product, Engineering, Research, Business, and Experience Leadership to build alignment and deliver customer-centered experiences.

You will elevate the Experience Design practice, develop practitioners, ensure accessibility, and advance the State Farm Design System and brand standards.

Qualifications

• Bachelor's degree in User Design, Human-Computer Interaction, Human Factors, Psychology, or related discipline.
• 3 to 5 years of experience as an Experience Lead or in a comparable UX leadership role.
• Experience leading complex experience initiatives across multiple teams, products, or customer journeys.
• Strong communication, storytelling, facilitation, coaching and influencing across stakeholders.
• Proven ability to strengthen design capability across teams.
• Strong portfolio with strategic thinking, design leadership, and measurable customer and business impact.
• Commitment to continuous learning and responsible adoption of AI.

Responsibilities

• Shape and advance experience strategy across multiple products and customer journeys, delivering connected customer experiences that align customer needs with business priorities.
• Serve as the senior experience leader for assigned initiatives, driving design quality and providing strategic guidance on complex experience decisions.
• Partner with Product, Engineering, Research, Business, and Experience Leadership to build alignment, influence decisions, and deliver meaningful customer and business outcomes.
• Strengthen the Experience Design practice by developing practitioners, championing accessibility, and advancing the consistent application of the State Farm Design System and brand standards.
• Evaluate and responsibly apply AI and emerging technologies to enhance design practices, practitioner effectiveness, and customer experiences.
• Operate with autonomy, influencing strategic outcomes across organizational boundaries while balancing customer, business, and technical priorities.

Skills

Strong communication

Storytelling

Facilitation

Coaching

Influencing

Design leadership

Education

Bachelor's degree in User Design, Human-Computer Interaction, Human Factors, Psychology, or related discipline

Tools

State Farm Design System

AI awareness

Job description

State Farm is seeking a Senior Experience Lead to shape and guide experience strategy across multiple products and customer journeys. You will partner with Product, Engineering, Research, Business, and Experience Leadership to build alignment and deliver customer-centered experiences.

You will elevate the Experience Design practice, develop practitioners, ensure accessibility, and advance the State Farm Design System and brand standards.