Senior Events Marketing Specialist – EMEA

AppLovin; Berlin (NH); On-site; USD 54,000 - 79,000; Full time

Job summary

AppLovin in Berlin seeks a Sr. Marketing Associate for a 1-year term to drive brand awareness across EMEA through events and marketing operations. You will lead conferences, client summits, and branded events, coordinating logistics, collateral, and merchandise.

You will work with Sales and Marketing to align objectives, develop campaigns, and manage audiences while tracking ROI and outcomes. This role requires travel and a proactive, detail-oriented attitude.

Qualifications

• 3-5+ years of marketing events experience
• BA degree in Marketing/Communications
• Willingness to travel internationally for business
• High efficiency, strong productivity, and proven time-management skills
• High-level written and oral English communication skills
• Ability to thrive in a diverse, multicultural workplace
• Exceptional attention to detail and organizational skills
• Proven ability to multitask and meet tight deadlines
• Strong work ethic, positive attitude, and outgoing personality

Responsibilities

• Lead end-to-end planning and delivery of conferences, client summits, and brand events
• Manage logistics including venue sourcing, vendor negotiations, catering, AV, signage, payment, and on-site coordination
• Develop project plans, timelines, and budgets to keep events on time and within scope
• Oversee creation of event collateral such as invitations, programmes, and branded materials
• Coordinate sourcing, distribution, and on-site delivery of branded event merchandise
• Serve as primary contact for external vendors, venues, and agency partners
• Collaborate with Sales and Marketing to align event objectives with business goals
• Build and manage targeted audience lists with Sales teams
• Create compelling event messaging for adtech professionals and brand advertisers
• Define success metrics and produce post-event ROI reports
• Maintain event records, budgets, and reconciliations for senior stakeholders
• Apply learnings to improve future event strategies

Skills

Event planning

Vendor management

Stakeholder management

Marketing campaigns

Audience development

Performance analysis

English fluency

Multicultural teamwork

Education

BA in Marketing

BA in Communications

Tools

Google Workspace

Asana

Zoom

SplashThat

HubSpot

Job description

AppLovin in Berlin seeks a Sr. Marketing Associate for a 1-year term to drive brand awareness across EMEA through events and marketing operations. You will lead conferences, client summits, and branded events, coordinating logistics, collateral, and merchandise.

You will work with Sales and Marketing to align objectives, develop campaigns, and manage audiences while tracking ROI and outcomes. This role requires travel and a proactive, detail-oriented attitude.