Senior Event Marketing Manager, B2B Tech

taranawireless; Milpitas (CA); On-site; USD 105,000 - 125,000; Full time

Benefits offered by this job

Medical/dental/vision benefits

401K match

Stock options

Flexible time off

Job summary

Tarana Wireless, a Milpitas-based wireless technology company, is seeking an Event Marketing Manager to lead tradeshow strategy, manage logistics end-to-end, and oversee self-hosted events both in person and virtually.

You will partner with the marketing team to align event initiatives with campaigns, drive lead generation for sales, and analyze ROI. The role requires on-site office presence at least three days per week and travel to events about four times a year.

Qualifications

• Bachelor's degree in marketing or related field.
• 5–7 years of event planning or field marketing experience in B2B/tech.
• Excellent organization and project management under time pressure.
• Ability to adapt in a fast-paced environment.
• Strong collaboration and written/verbal communication.
• Budget management and ROI analysis.
• Solid understanding of social platforms (LinkedIn, Facebook, X, Instagram, YouTube).

Responsibilities

• Strategically manage the event portfolio and align events with business goals.
• Lead the annual calendar of 60–70 shows and manage concurrent shows.
• Plan and implement booth layouts and swag/display logistics.
• Negotiate show contracts and manage vendor relationships.
• Handle shipping and on-site setup/takedown for events.
• Build and monitor annual budget plan and ROI analysis.
• Collaborate with Sales and Marketing; ensure leads are delivered and analyzed.
• Travel to events roughly 4 times per year; maintain office presence three days per week.

Skills

Organization

Project management

Communication

Budget management

ROI analysis

Social media

Telecom knowledge

Asana

Education

Bachelor's degree in marketing

Tools

Asana

Job description

Tarana Wireless, a Milpitas-based wireless technology company, is seeking an Event Marketing Manager to lead tradeshow strategy, manage logistics end-to-end, and oversee self-hosted events both in person and virtually.

You will partner with the marketing team to align event initiatives with campaigns, drive lead generation for sales, and analyze ROI. The role requires on-site office presence at least three days per week and travel to events about four times a year.