Event Marketing Manager

taranawireless; Milpitas (CA); On-site; USD 105,000 - 125,000; Full time

Benefits offered by this job

Medical/dental/vision benefits

401K match

Stock options

Flexible time off

Job summary

Tarana Wireless, a Milpitas-based wireless technology company, is seeking an Event Marketing Manager to lead tradeshow strategy, manage logistics end-to-end, and oversee self-hosted events both in person and virtually.

You will partner with the marketing team to align event initiatives with campaigns, drive lead generation for sales, and analyze ROI. The role requires on-site office presence at least three days per week and travel to events about four times a year.

Qualifications

• Bachelor's degree in marketing or related field.
• 5–7 years of event planning or field marketing experience in B2B/tech.
• Excellent organization and project management under time pressure.
• Ability to adapt in a fast-paced environment.
• Strong collaboration and written/verbal communication.
• Budget management and ROI analysis.
• Solid understanding of social platforms (LinkedIn, Facebook, X, Instagram, YouTube).

Responsibilities

• Strategically manage the event portfolio and align events with business goals.
• Lead the annual calendar of 60–70 shows and manage concurrent shows.
• Plan and implement booth layouts and swag/display logistics.
• Negotiate show contracts and manage vendor relationships.
• Handle shipping and on-site setup/takedown for events.
• Build and monitor annual budget plan and ROI analysis.
• Collaborate with Sales and Marketing; ensure leads are delivered and analyzed.
• Travel to events roughly 4 times per year; maintain office presence three days per week.

Skills

Organization

Project management

Communication

Budget management

ROI analysis

Social media

Telecom knowledge

Asana

Education

Bachelor's degree in marketing

Tools

Asana

Job description

Join the Team That's Redefining Wireless Technology

At Tarana, we're more than just a fast-growing tech company - we're a team of bold innovators on a mission to revolutionize broadband. Our groundbreaking Fixed Wireless Access technology is delivering fiber-class internet speeds worldwide, bridging the digital divide in ways previously thought impossible.

Why Tarana

Tarana's mission is to accelerate the deployment of fast, reliable, and affordable internet access around the world, fueling healthy competition in established markets and closing the digital divide wherever it persists. Our next-generation fixed wireless access (ngFWA) platform delivers fiber-class broadband at a fraction of the cost and deployment time of traditional options, and is already available to more than 20M homes and businesses globally.

That mission comes to life at industry events, where our prospects and customers get to hear from our team and see the technology firsthand. We're looking for someone to lead that experience end to end.

We need a highly organized Event Marketing Manager to help define our strategy behind tradeshow and conference sponsorships, own logistics and implementation from beginning to end, and play a key role in producing our self-hosted events - both in person and virtual/hybrid. This person will also partner with the broader marketing team to ensure our event strategy reflects team goals and current campaign initiatives, leads are delivered to sales and analyzed for event fit, and more.

What you'll be doing:

• Strategically manage our event portfolio, align the events with business goals and target accounts, lead the event initiatives and be accountable for the outcomes.
• Recommend on a regular basis to Sales and Marketing leadership ways to improve event strategy and execution.
• Oversee the annual calendar of events - 60-70 shows per year of varying size/scope - to stay on top of deadlines, often times for multiple shows at once
• Plan and implement booth layouts (swag orders, table displays, display equipment, furniture and service rentals, etc.)
• Negotiate show contracts, manage vendor relationships and supervise vendor and industry partner collaboration as well as event execution.
• Handle all shipping & handling of event materials to ensure smooth set up and take down.
• Build an annual budget plan, Reforecast throughout the year and conduct ROI analysis for tradeshow and conference sponsorships to ensure that our spend aligns with our target audiences and company goals.
• Establish and maintain strong relationships with Tarana Sales and other internal teams that our support events.
• Submit purchase requisitions and ensure vendor invoices are paid in a timely manner, recording and tracking expenses for each event.
• Assist with planning and on-site production for Tarana-hosted events - Spanning agenda coordination, speaker/session logistics, registration platforms, and attendee experience.
• Manage promotions via website, email, social media, and other advertising.
• Travel to support events when necessary (roughly 4 times per year).
• Office presence required: at least three days per week.

What You'll Need:

• A bachelor's degree in marketing or related field.
• 5-7 years of experience in event planning, field marketing, tradeshow coordination, or similar field - ideally in a B2B or technology environment.
• Excellent organization and thorough project management, even under a time crunch.
• Ability to roll with punches and excel in a fast-paced environment.
• Collaboration and superb communication, both written and verbal.
• Diligent budget management and ROI analysis.
• Solid understanding of social media (primarily LinkedIn, and also Facebook, X, Instagram and YouTube).

Bonus Points for:

• Graphic design experience.
• Experience with Asana tool.
• Telecom and broadband industry knowledge.

What we offer:

We don't just build next-gen wireless technology - we build people.

The salary range for this position is: $105,000 to $125,000

Tarana provides competitive benefits to employees in this role, including medical, dental, and vision benefits, 401K match, flexible time off, and stock options.

Join Tarana and help shape the future of wireless connectivity.

About Us

Tarana's mission is to accelerate the deployment of fast, affordable, and reliable internet access around the world. Through a decade of R&D and over $400M of investment, the Tarana team has created and continues to enhance a suite of next-generation fixed wireless access (ngFWA) technologies. Its unique ngFWA platform delivers game-changing advances in broadband economics in mainstream and underserved markets, using both licensed and unlicensed spectrum. Tarana's ngFWA technology has been embraced by more than 300 service providers in 24 countries. Tarana is headquartered in Milpitas, California, with additional research and development in Pune, India. Learn more at www.taranawireless.com.