Senior Email Strategy Manager — Ecommerce Growth

3 Little Birds Interactive; Long Beach (CA); On-site; USD 90,000 - 120,000; Full time

Job summary

A leading digital marketing agency in California seeks a seasoned Email Marketing Manager to drive customer retention and revenue goals through effective email campaigns. This pivotal role includes managing a team, collaborating across departments, and utilizing various digital marketing strategies. Applicants should have extensive experience in email marketing within e-commerce, a strong analytical mindset, and exceptional leadership skills. Join a vibrant team dedicated to innovation and excellence!

Qualifications

• 7+ years of experience in online B2C marketing.
• 5+ years of experience in email marketing in an ecommerce environment.
• 4+ years in managing direct reports with hiring experience.
• Experience with triggered, transactional, and personalized email campaigns.

Responsibilities

• Drive customer retention through email marketing initiatives.
• Manage a team dedicated to campaign strategies and execution.
• Analyze performance metrics to guide future email plans.
• Collaborate with creative to design effective email campaigns.

Skills

Customer acquisition

Email marketing strategy

Data analysis

Leadership

Creative thinking

Collaboration

Education

Bachelor's degree in Marketing or similar

Tools

Responsys

Exact Target

Marketo

SilverPop

Job description

A leading digital marketing agency in California seeks a seasoned Email Marketing Manager to drive customer retention and revenue goals through effective email campaigns. This pivotal role includes managing a team, collaborating across departments, and utilizing various digital marketing strategies. Applicants should have extensive experience in email marketing within e-commerce, a strong analytical mindset, and exceptional leadership skills. Join a vibrant team dedicated to innovation and excellence!