Senior Editor — Brand Voice & AI Editorial Standards

Content Creators; Northern (KY); Hybrid; USD 212,000 - 262,000; Full time

Job summary

Airbnb is seeking a senior editorial leader to shape and safeguard our brand voice across global markets. You will refine guidelines, train models, and provide high‑level editorial judgment for AI-generated content.

You’ll partner with Legal, Localization, and Engineering to ensure voice consistency and craft across products and campaigns. In this role you’ll mentor teams, stay ahead of language-model evolution, and drive editorial excellence at scale in a fast-paced environment.

Qualifications

• 10+ years of editorial, copywriting, or brand voice experience.
• Exacting eye for language; taste, rhythm, and judgment.
• Experience developing or maintaining brand voice guidelines at scale across a global, multi-market brand.
• Direct experience with AI/language models and how to train/fine-tune outputs.
• Comfort operating as both hands-on editor and systems thinker for scalable standards.
• Strong cross-functional collaboration with Engineering/Technology, Legal, and Localization teams.

Responsibilities

• Own and evolve Airbnb’s brand voice, tone, and editorial guidelines, ensuring they’re clear, opinionated, and usable by both humans and AI systems.
• Partner with Marketing Technology teams to train, fine-tune, and evaluate language models against brand voice standards.
• Review and refine AI-generated copy across campaigns, product, and marketing surfaces for tone and craft.
• Build and maintain scalable editorial QA processes for AI-generated content.
• Translate brand guidelines into structured inputs to improve model output over time.
• Partner cross-functionally to develop internal tools that support editorial review, model training, and content QA.
• Mentor and elevate writing and editorial talent across the org.

Skills

Editorial leadership

Brand voice guidelines

AI language models

Editing and writing

Cross-functional collaboration

Localization/multi-language

Prompt engineering familiarity

Job description

Airbnb is seeking a senior editorial leader to shape and safeguard our brand voice across global markets. You will refine guidelines, train models, and provide high‑level editorial judgment for AI-generated content.

You’ll partner with Legal, Localization, and Engineering to ensure voice consistency and craft across products and campaigns. In this role you’ll mentor teams, stay ahead of language-model evolution, and drive editorial excellence at scale in a fast-paced environment.