Senior Ecommerce Revenue & Marketing Finance Partner

Fanatics; Jacksonville (FL); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Fanatics is seeking a Senior Financial Analyst to support revenue and gross margin planning and to partner with performance and brand marketing teams. This role sits at the intersection of finance, planning, analytics, merchandising, and marketing, delivering insights and optimizing investments across channels.

We look for candidates with 4–6+ years in FP&A or analytical roles, strong Excel modeling, and a bias for clear, actionable recommendations.

Qualifications

• 4–6+ years of experience in financial planning and analysis, business planning, strategic finance, or a comparable analytical role.
• Strong financial modeling skills and real fluency in Excel, with the ability to build and maintain models that connect operational drivers to P&L outcomes.
• Experience partnering with analytics or data teams and comfort working with large, imperfect datasets; SQL experience is a strong plus.
• Comfort operating in ambiguity and with incomplete data, paired with the judgment to know when an estimate is good enough to move the business forward.
• Experience in retail, e-commerce, consumer products, or sports is a plus, as is exposure to marketing finance, media measurement, or marketing mix modeling.
• Genuine curiosity and the ability to understand product, merchandising, and marketing strategy.

Responsibilities

• Partner closely with performance marketing and brand marketing teams as their primary finance counterpart, building trusted relationships and influencing investment decisions.
• Collaborate with analytics and data teams to source inputs, validate planning assumptions, and improve data quality for planning.
• Build models that connect demand drivers, product and merchandising mix, and net demand to P&L outcomes.
• Deliver variance analysis and translate findings into forward-looking implications for fan experience.
• Own revenue and gross margin planning end to end — annual plan, long-range plan, monthly reforecasts, and daily targets.
• Provide financial perspective on league performance and marketing effectiveness to guide investments.
• Deliver monthly and quarterly reporting with clear variance analysis and narrative.
• Explore AI tools and automation to improve forecast accuracy and streamline processes.

Skills

Financial planning

Excel modeling

SQL

Marketing finance

Data analytics

Problem solving

Education

Bachelor's degree in Finance, Economics, Statistics, Data Analytics, or related field

Tools

SQL

Job description

Fanatics is seeking a Senior Financial Analyst to support revenue and gross margin planning and to partner with performance and brand marketing teams. This role sits at the intersection of finance, planning, analytics, merchandising, and marketing, delivering insights and optimizing investments across channels.

We look for candidates with 4–6+ years in FP&A or analytical roles, strong Excel modeling, and a bias for clear, actionable recommendations.