Senior Ecommerce Copywriter: Direct Response & Growth

Orca Brands; El Segundo (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Orca Brands in California is seeking a Senior Ecommerce Copywriter who blends classic direct response with today’s online marketing. You’ll craft high-converting copy for advertorials, landing pages, VSLs, PDPs, emails, and ads while shaping positioning and big ideas.

The role rewards a curious, analytical writer who can turn complex products into simple, persuasive messaging, conduct research, and test ideas with data to drive revenue.

Qualifications

• Experience writing copy that generated millions in revenue.
• Ability to balance old-school direct response with modern ecommerce marketing.
• Strong understanding of customer psychology and testing with data.

Responsibilities

• Write high-converting advertorials, landing pages, VSL scripts, PDPs, emails, Meta ads, Google ads, and Amazon listings.
• Develop unique product positioning and compelling "big ideas."
• Turn complex products into simple, persuasive messaging.
• Conduct customer research, reviews mining, interviews, and competitive analysis.

Skills

Direct response copywriting

Ecommerce marketing

Data-driven testing

Creative writing

Job description

Orca Brands in California is seeking a Senior Ecommerce Copywriter who blends classic direct response with today’s online marketing. You’ll craft high-converting copy for advertorials, landing pages, VSLs, PDPs, emails, and ads while shaping positioning and big ideas.

The role rewards a curious, analytical writer who can turn complex products into simple, persuasive messaging, conduct research, and test ideas with data to drive revenue.