Senior E‑Commerce Search Lead — Amazon & Retail Media

Publicis Groupe; New York (NY); On-site; USD 81,000 - 130,000; Full time

Job summary

Publicis Groupe seeks an e-commerce lead to drive end-to-end strategies for a major client, focusing on Amazon growth and retail media integration. You will guide a dedicated team, align stakeholders across Strategy, Retail Media, Search, Programmatic, Analytics, and Operations, and deliver measurable outcomes.

The role combines strategic vision with hands-on execution and requires strong collaboration, industry knowledge, and ability to translate data into actionable plans.

Qualifications

• Bachelor’s degree in business, marketing, advertising, or a related field preferred.
• 3+ years of account management, ecommerce, retail media, commerce strategy, or related experience; agency experience strongly preferred.
• Experience across retail media strategy, media planning and buying, search, programmatic, activation, and performance measurement.
• Strong background working with major retail media networks, including Amazon (required), Walmart, Target, Kroger, and Instacart.
• Strong financial and operational management skills, including budget pacing, investment tracking, forecasting, and process governance.
• Demonstrated ability to transform data and insights into clear narratives, recommendations, and action plans.
• Excellent communication, presentation, organizational, interpersonal, analytical, and problem-solving skills.
• Experience in CPG and across complex brand portfolios strongly preferred.
• Strong comfort with retail media technologies, automation tools, buying platforms, DSPs, and measurement partners.

Responsibilities

• Act as an e-commerce subject matter expert for internal and external stakeholders by staying ahead of ecommerce trends.
• Partner to build end-to-end ecommerce strategy and plans for the client to help integrate ecommerce search into larger Retail Media plans and strategies to build end-to-end solutions.
• Collaborate with direct reports, colleagues, and peers across the organization to provide insight and recommendations.
• Comfortable with ambiguity and quickly adjusts thinking and actions should the realities of a situation shift.
• Drawing on previous experiences, uses a variety of approaches to identify client needs and exceeding their expectations.
• Understands the complex cause and effect patterns that may underlie issues and/or opportunities and thinks beyond the obvious.
• Identify patterns and trends that relate to a particular situation and uses that knowledge to come up with creative solutions.
• Provides performance reporting against client goals with insights and optimization recommendations.
• Develop budget and performance projections for testing new partners or technology.
• Conduct monthly client billing audits.
• Partner with Associate Director to develop processes for improved work flow within Zenith and between agency partners and vendors.
• Maintain stellar relationships with the vendor partners to further advance Zenith as a preferred client partner.
• Manage and provide formal training to new team employees.
• Work to master, identify, and communicate trends in search and in client industries.

Skills

Ecommerce strategy

Retail Media

Account management

Stakeholder collaboration

Budget management

Analytics

Education

Bachelor's degree in business/marketing/advertising

Job description

Publicis Groupe seeks an e-commerce lead to drive end-to-end strategies for a major client, focusing on Amazon growth and retail media integration. You will guide a dedicated team, align stakeholders across Strategy, Retail Media, Search, Programmatic, Analytics, and Operations, and deliver measurable outcomes.

The role combines strategic vision with hands-on execution and requires strong collaboration, industry knowledge, and ability to translate data into actionable plans.