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Senior Director, Product Marketing

Worldpay Group Plc

United States

Remote

USD 168,000 - 283,000

Full time

8 days ago

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Job summary

Join Worldpay Group Plc as a Director of Product Marketing, where you'll lead product marketing initiatives. Your expertise will help shape innovative strategies and drive market growth in the payments industry. This role requires strong leadership skills, analytical capabilities, and a passion for enhancing customer engagement.

Qualifications

  • 10+ years of B2B marketing experience.
  • 5+ years of dedicated Product Marketing experience.
  • Experience in B2B SaaS, payments, and/or eCommerce.

Responsibilities

  • End-to-end ownership of product marketing to partners.
  • Build rigor and process for product launches.
  • Lead, manage, and mentor a growing product marketing team.

Skills

Leadership
Product Marketing
Data Analysis
Customer Insight

Education

Bachelor’s degree in marketing, business administration or related discipline
Post-graduate education desired

Job description

Are you ready to write your next chapter?

Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day.When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.

We’re looking for a Director, Product Marketing to join our ever-evolving Marketing Team to help us unleash the potential of every business.

Are you ready to make your mark? Then you sound like a Worldpayer.

What you’ll own

We are looking for an experienced product marketing leader who’s built and shaped product marketing teams at rapidly scaling tech companies. You are relationship-driven, creative, take pride in an extremely high level of execution and in your ability to create trusting relationships across product, marketing, sales, and more. You use data and customer insights to make decisions, lead with empathy, are passionate about infusing the Voice of Customer into all you do, and a leader who cares deeply about your team and nurturing great talent.

You’ll help shape the Payrix / Worldpay for Platforms narrative in market and ensure that we are innovative, creative and stand out.

Reporting to the Head of Product Marketing and Go-to-Market, this role is highly cross-functional and will require strong aptitude in short term execution of product launches and building and selling a long-term vision with our customers. You’ll be at the exciting intersection of strategic product roadmap decisions and a massive market transformation for our customers, leading a fast-paced marketing team that has the permission and mandate to think big.

  • End-to-end ownership of product marketing to partners, including defining the vision and strategy for driving attach rates and use
  • Build rigor and process for product launches, leading to increased awareness, usage, adoption and revenue
  • Create and continually refine messaging for our products, focusing on value to the customer and differentiating us in the market
  • Identify ideal customer profile and build highly targeted messaging for our priority market segments and personas
  • Collaborate with our GTM Enablement team to ensure all market-facing teams are trained and able to speak effectively about the challenges buyers face and how we can solve those problems
  • Partner with Product Management to inform product development
  • Gather, synthesize, and disseminate market and competitive intelligence throughout the organization in actionable way
  • Leverage win/loss analysis to create change to better meet the needs of the market
  • Represent the voice of the market/customer in internal discussions
  • Lead, manage, and mentor a growing product marketing team
  • You're a top-tier product marketer with playbooks for messaging, positioning, customer stories, ROI models, ICPs, and other foundational elements for go-to-market strategy
  • You know how to move fast, make an impact, be scrappy and polished at the same time
  • You are a relationships-first person and care deeply about your team, peers and partners
  • You have a strong sense of personal responsibility and get in the weeds with your team
  • Highly articulate and able to work effectively in a matrixed organization
  • Demonstrated direct management experience with product marketers
  • Values diversity, equity, and inclusion; will embrace and prioritize it, and make it part of your culture
  • Articulate and clear communicator that can successfully communicate across all levels within the organization, including business leadership and clients
  • Payments, FinTech or Financial Services market experience ideal
  • Ambitious and driven towards excellence

What you bring

  • 10+ years of B2B marketing experience, with 5+ years of dedicated Product Marketing experience, including direct management experience with product marketers
  • Ability to work across multiple disciplines, including Brand, Digital, Product Management, Content and Sales to drive successful, measurable outcomes
  • Experience working in the B2B SaaS, payments and / or eCommerce space with a history of scaling B2B SaaS go-to-market motions
  • Familiarity with marketing to small and mid-market businesses
  • Experienced team leader with proven leadership skills and demonstrated ability to scale product marketing’s impact Highly analytical with a strong understanding of ROI and how to prioritize initiatives based on data-driven insights that support courses of action
  • Ability to listen and build authentic connections with customers and teammates, translating customer insights into actionable insights for the broader organization
  • Passion for working in and managing a fast-paced and collaborative environment
  • Bachelor’s degree in marketing, business administration or a related discipline or the equivalent combination of education, training, or work experience. Post-graduate education desired.

What makes a Worldpayer

What makes a Worldpayer? It’s simple: Think, Act, Win. We stay curious, always asking the right questions to be better every day, finding creative solutions to simplify the complex. We’re dynamic, every Worldpayer is empowered to make the right decisions for their customers. And we’re determined, always staying open – winning and failing as one.

Does this sound like you? Then you sound like a Worldpayer. Apply now to write the next chapter in your career.

Worldpay is committed to providing its employees with an exciting career opportunity and competitive compensation. The pay range for this full-time position is $168,200.00 - $282,600.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process.The job duties outlined above may be directly, and negatively impacted by a criminal history, which could lead to the withdrawal of a conditional offer. However, all qualified candidates with arrests or convictions will still be considered.

Job Description

Are you ready to write your next chapter?

Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day.When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.

We’re looking for a Director, Product Marketing to join our ever-evolving Marketing Team to help us unleash the potential of every business.

Are you ready to make your mark? Then you sound like a Worldpayer.

What you’ll own

We are looking for an experienced product marketing leader who’s built and shaped product marketing teams at rapidly scaling tech companies. You are relationship-driven, creative, take pride in an extremely high level of execution and in your ability to create trusting relationships across product, marketing, sales, and more. You use data and customer insights to make decisions, lead with empathy, are passionate about infusing the Voice of Customer into all you do, and a leader who cares deeply about your team and nurturing great talent.

You’ll help shape the Payrix / Worldpay for Platforms narrative in market and ensure that we are innovative, creative and stand out.

Reporting to the Head of Product Marketing and Go-to-Market, this role is highly cross-functional and will require strong aptitude in short term execution of product launches and building and selling a long-term vision with our customers. You’ll be at the exciting intersection of strategic product roadmap decisions and a massive market transformation for our customers, leading a fast-paced marketing team that has the permission and mandate to think big.

  • End-to-end ownership of product marketing to partners, including defining the vision and strategy for driving attach rates and use
  • Build rigor and process for product launches, leading to increased awareness, usage, adoption and revenue
  • Create and continually refine messaging for our products, focusing on value to the customer and differentiating us in the market
  • Identify ideal customer profile and build highly targeted messaging for our priority market segments and personas
  • Collaborate with our GTM Enablement team to ensure all market-facing teams are trained and able to speak effectively about the challenges buyers face and how we can solve those problems
  • Partner with Product Management to inform product development
  • Gather, synthesize, and disseminate market and competitive intelligence throughout the organization in actionable way
  • Leverage win/loss analysis to create change to better meet the needs of the market
  • Represent the voice of the market/customer in internal discussions
  • Lead, manage, and mentor a growing product marketing team
  • You're a top-tier product marketer with playbooks for messaging, positioning, customer stories, ROI models, ICPs, and other foundational elements for go-to-market strategy
  • You know how to move fast, make an impact, be scrappy and polished at the same time
  • You are a relationships-first person and care deeply about your team, peers and partners
  • You have a strong sense of personal responsibility and get in the weeds with your team
  • Highly articulate and able to work effectively in a matrixed organization
  • Demonstrated direct management experience with product marketers
  • Values diversity, equity, and inclusion; will embrace and prioritize it, and make it part of your culture
  • Articulate and clear communicator that can successfully communicate across all levels within the organization, including business leadership and clients
  • Payments, FinTech or Financial Services market experience ideal
  • Ambitious and driven towards excellence

What you bring

  • 10+ years of B2B marketing experience, with 5+ years of dedicated Product Marketing experience, including direct management experience with product marketers
  • Ability to work across multiple disciplines, including Brand, Digital, Product Management, Content and Sales to drive successful, measurable outcomes
  • Experience working in the B2B SaaS, payments and / or eCommerce space with a history of scaling B2B SaaS go-to-market motions
  • Familiarity with marketing to small and mid-market businesses
  • Experienced team leader with proven leadership skills and demonstrated ability to scale product marketing’s impact Highly analytical with a strong understanding of ROI and how to prioritize initiatives based on data-driven insights that support courses of action
  • Ability to listen and build authentic connections with customers and teammates, translating customer insights into actionable insights for the broader organization
  • Passion for working in and managing a fast-paced and collaborative environment
  • Bachelor’s degree in marketing, business administration or a related discipline or the equivalent combination of education, training, or work experience. Post-graduate education desired.

What makes a Worldpayer

What makes a Worldpayer? It’s simple: Think, Act, Win. We stay curious, always asking the right questions to be better every day, finding creative solutions to simplify the complex. We’re dynamic, every Worldpayer is empowered to make the right decisions for their customers. And we’re determined, always staying open – winning and failing as one.

Does this sound like you? Then you sound like a Worldpayer. Apply now to write the next chapter in your career.

Worldpay is committed to providing its employees with an exciting career opportunity and competitive compensation. The pay range for this full-time position is $168,200.00 - $282,600.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process.The job duties outlined above may be directly, and negatively impacted by a criminal history, which could lead to the withdrawal of a conditional offer. However, all qualified candidates with arrests or convictions will still be considered.

Privacy Statement

Worldpay is committed to protecting the privacy and security of all personal information that we process in order to provide services to our clients. For specific information on how Worldpay protects personal information online, please see the Online Privacy Notice .

EEOC Statement

Worldpay is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, genetic information, national origin, disability, veteran status, and other protected characteristics. The EEO is the Law poster is available here supplement document available here .


For positions located in the US, the following conditions apply. If you are made a conditional offer of employment, you will be required to undergo a drug test. ADA Disclaimer: In developing this job description care was taken to include all competencies needed to successfully perform in this position. However, for Americans with Disabilities Act (ADA) purposes, the essential functions of the job may or may not have been described for purposes of ADA reasonable accommodation. All reasonable accommodation requests will be reviewed and evaluated on a case-by-case basis.

Sourcing Model

Recruitment at Worldpay works primarily on a direct sourcing model; a relatively small portion of our hiring is through recruitment agencies. Worldpay does not accept resumes from recruitment agencies which are not on the preferred supplier list and is not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company.

Here's where we'll learn a little about you, why you want to join Worldpay, and why you'd be a good addition to our team. You'll also need to upload your resume and a cover letter too.

Application Review

Once you’ve submitted your application, Worldpayers will review it and see if you’re a good match for the role, team and culture. If you’re successful, we'll invite you for an interview where we can get to know each other better.

Interview with a Worldpayer

This is the time where we get to know you better, and your opportunity to learn more about us. The best way to thrive is to bring your whole self to the conversation. We’ll ask about your skills and experiences, as well as your career aspirations. Depending on the role, you might have multiple interviews with various Worldpayers.

Offer and Onboarding

The exciting part! If you’re the best candidate, your recruiter will be in touch to confirm your offer. If you accept, we’ll walk you through the next steps of what you can expect during your background check and onboarding process to get you ready to become an official Worldpayer.

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