Senior Director, Marketing - US Biosimilars

Lupin; Bridgewater Township (NJ); On-site; USD 246,000 - 271,000; Full time

Benefits offered by this job

Discretionary bonus

Job summary

Lupin is seeking a Senior Director of Marketing for US Biosimilars in New Jersey to lead portfolio strategy, oversee launch readiness, and coordinate cross-functional plans across sales, market access, medical, regulatory, and finance. The role focuses on driving market share, revenue, and profitability for biosimilar products.

The candidate will direct integrated planning, deliver market insights, and manage performance metrics, with a strong emphasis on strategic ownership and cross‑functional

Qualifications

• BA/BS degree with 10+ years in pharma.
• At least 1 year biosimilars commercial exp.
• Experience leading portfolio strategy & launches.
• Director-level scope or equivalent.
• Understanding US biosimilar market access & regs.
• Forecasting and analytics experience.
• Strong leadership & stakeholder management.
• Proficiency in MS Office & collaboration tools.

Responsibilities

• Lead US biosimilars portfolio strategy, pipeline assessment, prioritization & resources.
• Translate market and payer insights into differentiated commercial strategies.
• Maintain competitive intelligence & inform portfolio priorities.
• Lead integrated commercial planning for biosimilar launches & in-line products.
• Establish performance measures for share, volume, revenue, margin & profitability; adjust as needed.
• Direct customer-facing strategies with Sales, Market Access, Medical Affairs, Regulatory and Finance.

Skills

Portfolio strategy

Cross-functional leadership

Forecasting

Analytics

Project management

Executive communication

Education

BA/BS degree

Tools

Excel

PowerPoint

Word

Outlook

Teams

Job description

• Date: Oct 16, 2026
• Company: Lupin

The Senior Director, Marketing – US Biosimilars will be a commercial leader responsible for leading US biosimilars portfolio strategy and developing and executing marketing and commercial strategies for pipeline, launch, and in-line biosimilar products.The Senior Director will lead integrated launch planning, generate market and competitive insights, evaluate post-launch performance, and coordinate with cross-functional partners to develop and execute strategies designed to achieve agreed market share, volume, revenue, margin, and profitability objectives.

Job Description

Key Responsibilities

Commercial and Portfolio Strategy

• Lead US biosimilars portfolio strategy, pipeline assessment, opportunity prioritization, sequencing, and resource recommendations.
• Translate market, customer, payer, reimbursement, pricing, contracting, and competitive insights into differentiated commercial strategies.
• Maintain market and competitor intelligence and recommend portfolio priorities and investment decisions.

Launch and Product Leadership

• Lead integrated commercial planning and readiness for biosimilar launches and in-line products.
• Establish and evaluate performance measures for market share, volume, revenue, margin, and profitability; recommend corrective actions.
• Direct customer-facing strategies and materials with Sales, Market Access, Medical Affairs, Regulatory, Legal/Compliance, Finance, Analytics, and Commercial Operations.

Cross-Functional Leadership and Analytics

• Lead complex initiatives across a matrixed organization and align stakeholders on priorities, timelines, risks, and objectives.
• Communicate strategies, performance, risks, and recommendations to senior leadership and participate in customer meetings as needed.
• Use research, forecasting, competitive intelligence, and analytics to generate insights, dashboards, and executive recommendations.

Qualification and Experience

• BA/BS degree and 10+ years of relevant pharmaceutical-industry experience.
• At least 1 year of direct commercial biosimilars experience.
• Experience leading portfolio strategy, commercial assessment, pipeline prioritization, complex launches, in-line product management, or a combination of these areas.
• Director-level or comparable scope demonstrating strategic ownership, cross‑functional leadership, senior‑stakeholder influence, business accountability, and measurable impact; prior Director title not required.
• Understanding of US biosimilar market access, reimbursement, commercialization, customer strategy, adoption, and pharmaceutical regulatory/compliance requirements.
• Experience with forecasting, market research, competitive intelligence, and commercial analytics.
• Strong matrix leadership, communication, presentation, prioritization, and project‑management skills.
• Proficiency in Excel, PowerPoint, Word, Outlook, and Teams.

The anticipated salary range for this position in New Jersey is $ $246,376 to $271,014, plus discretionary performance bonus, LTI (based upon eligibility). The final salary offered to a successful candidate may vary, and will be dependent on several factors that may include but are not limited to: the type and length of experience within the job, type and length of experience within the industry, skillset, education, business needs, etc. Lupin is a multi-state employer, and this salary range may not reflect positions that work in other states.

Customer Centricity

Developing Talent

Process Excellence

Result Orientation

Stakeholder Management

Strategic Agility

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